By Sarah Shearman , marketingmagazine.co.uk,
Cadbury launches two chocolate bars with social media support
It is also running a campaign from Dairy Milk’s Twitter account. It has bought a Promoted Trend “#newcadburydairymilk” to advertise the bars and has run a series of tweets, including an image of the new bars.
Earlier today, Cadbury was tweeting for followers to return to its page at 11am to find out how to receive a free Golden Biscuit Dairy Milk sample.