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Nick Holzherr, BBC’s The Apprentice Finalist to keynote at the Conversion Conference

by on October 1, 2012 in Events, Events & Awards, Lead story, Search Marketing


Nick Holzherr, BBC’s The Apprentice Finalist and Co-Founder of Whisk, The New Online Shopping Service, To Keynote At This Year’s Conference

Rising Media and SiteTuners, producers of the Conversion Conference, today confirmed that Nick Holzherr will be a keynote speaker as details of this year’s London event are announced. www.conversionconference.co.uk/Conversion Conference London brings together a host of international experts, with a programme of engaging presentations and interactive sessions which explain how to improve sales and dramatically increase your site’s conversion rates.

The Conversion Conference London 2012 takes place on 27-28 November at The Business Design Centre, London.

Nick Holzherr is the co-founder of Whisk, the new service that allows customers to convert recipes automatically into shopping lists within online supermarkets. In his keynote presentation, Nick will explain how Whisk simplifies the buying process by making it easy for customers. He’ll show how the company converts browsers looking at recipes into people cooking them and non-shoppers into online shoppers by embedding conversion into Whisk’s marketing strategy.

Matthew Finlay, CEO of Rising Media, said:

“Nick is one of the UK’s most innovative young entrepreneurs and his new venture Whisk is set to change the way people do their food shopping online. The foundation for Whisk’s success lies the company’s focus on strategic conversion and delegates will see how this is being implemented in this exciting new business.”

The Conversion Conference London is the only event dedicated to achieving maximum ROI from online marketing and sales through tracks which cover the key topics of persuasion, best practice, hands on and testing tools. There will be live landing page tests and expert panel discussions, as well as networking opportunities where delegates can speak to the panel members and meet online sales and marketing experts from leading global companies.

The Conversion Conference Advisory Board

The Conversion Conference Advisory Board consists of the following members:

Richard Baxter, Founder and Director of SEOgadget. Dr. Karl Blanks, Chairman Conversion Rate Experts. Rob Jackson, Founder Conversion Thursday UK. Stephen Pavlovich, Director Conversion Factory.  Paul Rouke, Head of Usability, Trainer and Consultant.

Data Driven Business Week

Conversion Conference London is one of the Data Driven Business Week group of conferences taking place in November.

All conferences are designed to accelerate business competitiveness through the successful adoption of analytics, voice-of-customer and online marketing best practices.

The Data Driven Business Week conferences include: The Conversion Conference, Predictive Analytics World, The Marketing Optimization Summit and The International Search Summit. See http://www.datadrivenbusinessweek.com/ for details.

About Rising Media

Rising Media is a specialised media company excelling in the production of business technology-related conferences and exhibitions. Rising Media currently produces events including eMetrics Marketing Optimization Summit, Conversion Conference, Search Marketing Expo, Predictive Analytics World, DemandCon, Affiliate Management Days, Internet Marketing Conference, Web Effectiveness Conference, Social Gaming Summit, Building Business Capability in the US, Canada, UK, France, Germany, Sweden and Australia.

See www.risingmedia.com for more info.

Media Contact

Jackie Bissell, Rising Media

jbissell@risingmedia.com

+ 44 1580 714332   + 44 7710 512617

For Sponsorship and Exhibition Enquiries

Nick Paul, Rising Media

npaul@risingmedia.com

+44 1580 714731  +44 7796 434 386

 

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