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Social Media for business training courses from £99 / Dawn McGruer

by on July 30, 2013 in Advertising, Apps, Ecommerce, Email Marketing, FaceBook, Google, iPhone, Latest News, LinkedIn, Metrics, Mobile Marketing, Mobile/Tablet, Online Advertising, Online Video, Pinterest, QR Codes, Retail, Search Marketing, Small Business, Social Media, Startups, Twitter

Social Media Marketing Training Courses For Business
Accreditation for CPD hours – These courses has been accredited for CPD hours within the Chartered CPD Programme by the Chartered Institute of Marketing. You will receive a certificate after completing the course, which can be used as evidence for your CPD record card.

Where are the courses held?
Manchester – Wilmslow House, Wilmslow, Cheshire, SK9 5AG –
London – 154-160 Fleet Street, London, EC4A 2DQ –

All refreshments, course materials & after course support are included

Introduction to Social Media Marketing for Increased Business Profits Training Course

What does it cost & what’s included? EARLY BIRD DEAL £99 + VAT saving you £50 (normally £149 + VAT) PLUS get our 25-Page FREE Internet Marketing EBook

Who should attend?

This course is ideal for those starting out or have used social media but want to develop campaigns and implement a social media plan that will start generating leads for their business and ultimately increase their business profits.

The course will focus on achieving 3 key objectives;

  • Creating high impact profiles that will really drive social media presence
  • Building & growing quality networks through attracting your target market
  • Developing content to post that will really engage your audience & generate leads for your business
  • When is the course & how long is it? 3 hours We have dates listed on our site up until the end of the year but here are the next comes coming up!

Manchester – Wednesday 7th August 10am – 1pm
London – Wednesday 21st August 10am – 1pm

What will you learn? You will learn strategy development and advanced tactics for reaching influencers and building customer engagement using best practices in social media. The course will enable you to take social media beyond marketing and will be introduced to techniques to develop customer service, reputation management and best practice.​

  • How to use all the tools & features across all 3 networks – Twitter, Facebook & LinkedIn
  • An array of social media tips & tools to fast track your marketing!
  • How to develop a unique social media plan & best practice policy
  • Use social media tactics and metrics to prove & measure return on investment
  • Incorporate social media at every stage of the revenue cycle
  • How to build and grow a quality network and attract your target market
  • How to create engaging content and manage online reputation
  • How to gain maximum exposure on each social network and in search engines
  • Lead generation strategies & effective ways of capturing & nurturing those leads

See full course details or book online – Read more…

Advanced Social Media Marketing for Increased Business Profits Training Course

What does it cost & what’s included? EARLY BIRD DEAL £199 + VAT saving you £150 (normally £349 + VAT) PLUS get our 25-Page FREE Internet Marketing EBook

Who should attend? Ideal for businesses as well as Agencies who have been using social media marketing who are ready to start using advanced strategies and tactics to improve organisation’s digital marketing but dramatically increase marketing profits and ensure a position to deliver a better customer experience and ultimately return on investment.

The course will focus on achieving 3 key objectives;

  • Developing an integrated digital and social media marketing strategy
  • Implenting advanced tactics for reaching influencers, building customer engagement and using best practices in digital and social media
  • Improving current activities through proven digital strategies that will transform your business
  • When is the course & how long is it? 6 hours We have dates listed on our site up until the end of the year but here are the next comes coming up!

Manchester – Wednesday 7th August 10am – 4pm
London – Wednesday 21st August 10am – 4pm

What will you learn?
Part 1 – What is Digital & Social Media Marketing and Why Does My Business Need It? Effects of technology advancements on consumer behaviour.

Part 2 – Essential elements of successful online communities & creating and managing them (including content creation). Relationship building and reputation management. How to implement Social media governance and corporate policies. How to identify and attract key influencers.

Part 3 – Set up and run successful online adverts and campaigns across all social media networks. How to dominate search engines and ensure key visibility for your business.

Part 4 – Tools: Discover what digital and social media tools are available and which ones are invaluable to your business and what it means for your organisation. Laying the Foundation -Determine if your company is reaping the most from digital marketing technology and proven strategies & develop a unique digital and social media plan.

Part 5 – Monitoring : Digital and Social Media Metrics – Review various digital and social media applications & learn best practices & key metrics to measure including Google analytics.

Part 6 & 7 – ROI: Incorporating Digital and Social Media at Every Stage of the Revenue Cycle & The Return on Investment of using digital tools – Integrating digital tools in throughout the sales cycle to improve the conversation with prospects and customers. Prove and measure ROI and value of digital media strategies. We will cover conversion funnels and marketing automation tools.

Part 8 – Proven Strategies: Digital Marketing Strategies-How to build credibility using tools such as email marketing, blogs, online PR, social media, networks

Part 9 – Lead Generation: Selling through Social media – How to apply attraction, conversion and retention strategies, Data capture including landing page construction, Customer service & Shortening the sales cycle & focusing on turning relationships on social media networks into actual orders – How to create revenue from social media marketing.

Part 10 – Case Studies: Who’s doing it well and what’s working best!

See full course details or book online – Read more…

Course Trainer

This training course will be hosted by Dawn McGruer FRSA. Dawn is a strategic digital & social media marketing trainer, practioner, consultant, author and blogger who has over 15 years experience in the digital marketing arena.

She is also the Director of Business Consort which was established in 2005 and has developed it into one of the world leading training organisations which is accredited by The Chartered Institute of Marketing.

With over 2 million subscribers Dawn has become a key influencer in this area and provides Social Media and Digital Marketing Training Courses including the CAM Diploma in Digital Marketing.

She has trained 1000’s or organisations including some of the world’s largest Global brands across most industries. Dawn has also just been invited to become a Fellow of the RSA – The Royal Society for the encouragement of Arts, Manufactures & Commerce founded in 1754. This invite comes as recognition of her expertise in the field of social media marketing and her work to raise awareness of the advantages of social media to business owners.

We look forward to seeing you on a course soon –

Dawn McGruer FRSA – Director & Digital Consultant
www.digitalandsocialmediaacademy.com
Tel: 0800 334 5784

 

 

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