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Shaken & Stirred - Influential Brand Profiling and Positioning

‘You up for sharing a roll tonight @Marmite? #BeMySoleMate’ / Young’s Seafood

We’re not squidding you @marmite. Let’s calamari on and fin-ish what we started! #BeMySoleMate pic.twitter.com/1X2QFXQXgk

Young’s Seafood has today been engaging in some flirty social media conversations with a number of UK brands including Marmite, Hovis, Tetley, Jaffa Cakes, Coca-Cola and Branston Pickle.

The team has been cheekily tweeting brands like Marmite saying ‘You up for sharing a roll tonight @Marmite? #BeMySoleMate’.

To set up a real-time content marketing solution, Weber Shandwick who manage the @YoungsSeafood Twitter feed, has created a social media command centre – a content studio and social conversation monitoring hub – which allows them to respond to conversations immediately.

Here’s a link to the Young’s Seafood twitter feed so you can keep updated on all the Valentine’s Day fun!  https://twitter.com/youngsseafood