Shaken & Stirred - Influential Brand Profiling and Positioning

Fashion designer Matthew Williamson ramps up SEO and PPC

Search marketing agency @queryclick has announced its appointment by Matthew Williamson @MWWorld to create and implement an SEO and PPC campaign focused on extending the online reach of the luxury fashion house.

The award-winning agency specialises in increasing conversion rates and turning web traffic into revenue for online retailers. One of QueryClick’s main aims will be to create successful customer visits to Matthew Williamson’s website,

Chris Liversidge, managing director of QueryClick, said: “Matthew Williamson is a fantastic British luxury designer and we are delighted to be working with the brand to develop its online presence.” Matthew Williamson Ltd was founded in 1997 and has stores in London, Qatar, Dubai and Bicester.

The luxury fashion house produces four women’s ready-to-wear collections annually and currently has a global customer portfolio which includes 170 prestigious wholesale accounts and three standalone flagship stores including the award-winning Mayfair store in London, as well as Dubai and Qatar.