Shaken & Stirred - Influential Brand Profiling and Positioning

Laughter Spot : If you’re not a senior yet, send this to someone who is

I had a problem with my computer yesterday, so I called Eric the 11 year old next door,whose bedroom looks like Mission Control and asked him to come over.

Eric clicked a couple of buttons and solved the problem.
As he was walking away,I called after him, ‘So, what was wrong?
He replied,’It was an ID ten T error.’

I didn’t want to appear stupid, but nonetheless inquired,

‘An,ID ten T error? What’s that? In case I need to fix it again.’

Eric grinned…’Haven’t you ever heard of an ID ten T error before?

‘No,’ I replied.

‘Write it down,’he said’ and I think you’ll figure it out.’
So I wrote down:


I used to like Eric,the little shit head.

If you’re not a Senior yet, send this to someone that is.

Thanks to Marlene P in Perth, WA for this one.