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Shaken & Stirred - Influential Brand Profiling and Positioning

Laughter Spot : “Nobody had done that since my Albert died some 15 years ago”

Defence Attorney: Will you please state your age?

Little Old Lady: I am 80 years old.

Defence Attorney: Will you tell us, in your own words, what happened the night of April 1st?

Little Old Lady: There I was, sitting there in my swing on my front porch on a warm spring evening, when a young man comes creeping up on the porch and sat down beside me.

Defence Attorney: Did you know him?

Little Old Lady: No, but he sure was friendly.

Defence Attorney: What happened after he sat down?

Little Old Lady: He started to rub my thigh.

Defence Attorney: Did you stop him?

Little Old Lady: No, I didn’t stop him.

Defence Attorney: Why not?

Little Old Lady: It felt good. Nobody had done that since my Albert died some 15 years ago.

Defence Attorney: What happened next?

Little Old Lady: He began to rub my breasts.

Defence Attorney: Did you stop him then?

Little Old Lady: No, I did not stop him.

Defence Attorney: Why not?

Little Old Lady: His rubbing made me feel all alive and excited. I haven’t felt that good in years!

Defence Attorney: What happened next?

Little Old Lady: Well, by then, I was feeling really “spicy” that I just laid down and told him “Take me, young man. Take me!”

Defence Attorney: Did he take you?

Little Old Lady: No! He just yelled, “April Fool!”

And that’s when I shot him.

 

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