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BBC reports on the rise of fake Facebook promotions … PromoVeritas

by on September 8, 2017 in Advertising, Best advertising story, Business, Latest News, Lead Article, News you can use, Nuggets, Retail

BBC reports on the rise of fake Facebook promotions … PromoVeritas

If your promotional posts are planned properly your followers should be able to spot the real thing. For help and advice running all types of promotions contact PromoVeritas on +44 203 325 6000 or email info@promoveritas.com.

This week the BBC have raised the growing issue of fake Facebook promotions or ‘raffles’ that scam the public. The Victoria Derbyshire programme interviewed victims of scammers who set up raffle pages for prizes such as iPads, holidays and cash without a gambling license.

Facebook, which has strict rules for running online promotions, says it shuts these illegal pages down but there is nothing to stop new ones emerging often under the guise of raising money for charity. The Gambling Commission, which regulates all gambling activities in the UK, says complaints about social media raffles have greatly risen in recent years and those interviewed admitted they had lost a great deal of money.


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