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10 best books on digital marketing

by on May 16, 2020 in Digital Marketing, Latest News, Lead Article, News you can use, Nuggets

Think of these as joyrides for shut-in digital marketers.

Right now, unfortunately, you’re probably sheltering-at-home, trying to do as much as you can from your laptop or your phone, sorting out the kids’ online classes, making sure your parents and friends are okay…look, it’s a hard time, but it’s also extra time.

You’re not commuting, your gym is closed, trade shows and conferences have been canceled…the best thing you can do right now is use whatever extra time you have to educate yourself, to read more, get more done, sharpen your skills.

One of the best ways to do this is to read. If you’re a digital marketing professional, here’s a great list of books to help you gear up for what’s next while you’re forced to lie fallow.

These are in no order, so just hop in and get started.

For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business: you can speak directly to customers and buyers, and establish a personal link with the people who make your business work.

This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.

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