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Importance of CRM in digital marketing

Importance of CRM in digital marketing

by on May 15, 2020 in Business, Digital Marketing, Lead Article, Marketing, Mobile/Tablet, News you can use, Nuggets, Search Marketing

Digital marketing is crucial in this day and age. The majority of people own some type of device, either cell phone, tablet, or computer that they use to either shop, or to research things they want, need, or have an interest in.

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Contact relations management: Ways to keep your CRM systems organized

Contact relations management: Ways to keep your CRM systems organized

by on May 6, 2020 in Digital Marketing, Latest News, Lead Article, Tech

In today’s competitive business markets, having an efficient customer relations management is imperative for every company.

Whether you’re a small, medium, or large-scale business, you need to maintain good external interactions with your prospects and existing customers. This is where Contact Relations Management (CRM) system becomes useful to your organization.

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Three simple steps to long term CRM success  .. Nick McConnell, Commercial Director at TwentyCi

Three simple steps to long term CRM success .. Nick McConnell, Commercial Director at TwentyCi

by on September 13, 2017 in CRM, Latest News, Lead Article, News you can use, Nuggets

By Nick McConnell, Commercial Director at TwentyCi

 The flow of consumer data is expanding and the cost of CRM technology is dropping. Add to that the escalation in platforms to reach people – from mobile, social media and apps such as Snapchat to more unexpected places like screens in driverless cars – and you can see why brands are excited at the opportunities for engaging more and more with consumers through CRM.  Or are they?

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How to use your CRM system to increase the popularity of your hotel

How to use your CRM system to increase the popularity of your hotel

by on February 27, 2017 in Latest News, Lead Article, Lead story, News you can use, Retail

Running a hotel can be hard work – on top of house-keeping and serving customers their breakfast, you’re also responsible for marketing your business, welcoming guests and staying on top of your finances.

Luckily, it’s possible to rely on a customer relationship management (CRM) system like Eviivo to take some of the pressure out of your everyday management duties – but can you use these tools to increase the popularity of your hotel?

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Amaze One leads the charge to ‘humanise’ CRM

Amaze One leads the charge to ‘humanise’ CRM

by on February 21, 2017 in Advertising, Best advertising story, Businesswoman, CRM, Digital Marketing, Email Marketing, Lead story, Marketing, Media

A call to arms across the industry to design for an emotional response to customer communications to deepen engagement and bolster impactAmaze One, the CRM [more…]

Solutions Brief : Connect your CRM to your customer and web experience

by on May 11, 2016 in Business, Lead Article, News you can use, Nuggets, Retail, Rock 'n Roll

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Travel/leisure …. LIDA lands CRM account for P&O Cruises and Cunard

by on August 20, 2015 in featured item, Latest News, Lead Article, Rock 'n Roll

Agency to transform P&O Cruises and Cunard direct to customer marketing -

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“10 things every salesperson needs to know about marketing” …. Pipeliner CRM

by on June 6, 2015 in CRM, featured item, Latest News, Lead Article, Nuggets

Alyson Button Stone, Director of Content, Pipeliner CRM writes ... Our contributors (and our own team) have been sharing some great sales and CRM advice!

A few that you might find useful ..

Pipeliner CRM, the most visual CRM on the planet - keeps your sales team focused on what matters most in your sales process. Minimize risk. Effectively forecast. Watch your pipeline grow.
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Somerset County Cricket Club appoint CCR to enrich data and strengthen CRM

by on May 14, 2015 in CRM, Events, Latest News, Lead Article, News you can use

Somerset County Cricket Club (SCCC) has appointed data management firm CCR as its preferred data cleansing supplier.

CCR will use its new data cleansing and enrichment solution, ADAM, to clean and enhance the cricket club’s data in order to allow it to extend the reach of its marketing activity across its customer database. [more…]

“When you blend data, analysis, strategy, creativity and all the other elements that give CRM power, you amplify the effectiveness of each”

by on April 17, 2015 in Apps, Apps & Software, Digital Marketing, Ecommerce, Email Marketing, FaceBook, Gadgets, Google, iPhone, Latest News, Lead Article, LinkedIn, Metrics, Mobile, Mobile Marketing, Mobile/Tablet, Online Advertising, Online Video, Pinterest, QR Codes, Research, Retail, Retail News, Rock 'n Roll, Search Marketing, Tech, Twitter, Uncategorized

Amaze One - Seven Questions for Neil Evans, Managing Director, Amaze One

Another one of theMarketingblog's seven questions articles. This time we ask ...

  • How did Amaze One come into being?
  • What do you mean by ‘out of the ordinary’?
  • What’s different about the agency compared to its competitors?
  • What particular problems do clients currently need help with?
  • How does Amaze One assist clients?
  • How does Amaze One fit into the wider St Ives Group?

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