Search for: Point of sale
You have many responsibilities as a retail business owner, but your ultimate goal is to help your company prosper.
Whether you run a produce shop or a spa, it is important to make it as easy as possible for customers to find you and pay you and to handle your accounting. Traditional cash registers may not be your best option anymore.
One of the most common misconceptions is that the sales process is complete once the customer has been convinced to purchase a good or service. Not only is this a dangerous fallacy to make, but it is even more relevant within a digital world that is rife with competition. In truth, the engagement process continues well after a payment has been secured.
This is why successful online firms will incorporate branding into their point of sale system. What advantages does this approach have to offer and are there any expert suggestions to take into account?
European award winning branding agency, USP Creative has been appointed by Redrow Homes as the retained branding agency for all point of sale materials as part
of a three year contract.
As part of the contract, USP Creative will develop all of the POS materials including the design and fit out of marketing suites alongside design and production of all consumer facing literature and collateral.
USP Creative has worked with Redrow Homes for 22 years, and has developed a number of successful branding campaigns for the housebuilder including the New Heritage Collection brand which launched in 2010. The appointment of USP as retained agency demonstrates the success of the relationship between the two north-west based businesses.
Verifone GlobalBay’s Mobile Point of Sale extends the current point of sale system to mobile devices.
Latest : NewVoiceMedia, a leading global provider of cloud contact centre and inside sales technology that enables businesses to create exceptional, emotive customer experiences to serve better and sell more, has appointed Olivier Gachot as Executive Vice President of North America Sales. [more…]
Following a strong period of growth across the UK and European market, global digital marketing technology and services leader, IgnitionOne, has appointed Seamus Whittingham as [more…]
Emotion measurement technology firm Realeyes has appointed industry veteran David Bilicic as their Head of Global Sales and Strategic Partnerships, to accelerate their worldwide growth.
Bilicic will be based in New York, reporting to @realeyesit Realeyes CEO Mihkel Jäätma, and will be drawing on over 25 years’ experience to develop the business, with a strong focus on the US market. He is joined by John Tomchek as US-based Commercial Director, previously of Quantifind, another SaaS-based analytics platform. [more…]
Bacardi-Martini UK has appointed Five by Five to deliver a UK on and off trade activation strategy for its ultra-premium tequila brand Patrón.
Five by Five will be responsible for creating an activation to help drive sales, increase brand engagement and build brand advocacy.
London, October 14 2014 – ad2one has announced two new senior commercial appointments, Nick Jerzembeck as Commercial Director and Neil Higgins as Sales Director, on the back of the launch of its Premium Marketplace.
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go. 
If you are running a B2B company then you know that generating high-quality leads to keep that sales funnel nice and full is paramount. You also know that is often easier said than done.
Car accident injuries can be frightening. They can be draining, especially when it comes to filing a personal injury lawsuit.
Digital marketing is crucial in this day and age. The majority of people own some type of device, either cell phone, tablet, or computer that they use to either shop, or to research things they want, need, or have an interest in.