Best advertising story
This year marks the 29th anniversary of SMS or short message service. What started as a friendly exchange between two Vodafone colleagues has now blossomed [more…]
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More than half of CEOs are sceptical of social media marketing, with 59% saying that social channels don’t generate sales for their businesses. That’s [more…]
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Your phone is listening and helping marketers to target you. What can you do about it?
Last year, there was a 5% increase in the installation [more…]
There's no doubt that this is a very challenging economic environment because of the pandemic. However, there are many things that you can still do [more…]
James Burstall, CEO of Argonon, today acclaims the UK and US-headquartered global production group as the world’s first hyper-converged superindie with the strategic acquisition of [more…]
Do you know the 3 biggest LinkedIn Marketing barriers that block many Business Owners from growing their online presence on social media?
If you’re a business owner who wants to overcome these LinkedIn Marketing barriers and push on to get more likes and shares on LinkedIn and build brand awareness for your business, then read this immediately.
High quality content – well-researched and organised content delivered in a customer-friendly way – is what your future prospects are seeking.
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They’re inundated with mountains of information every day; if you help them solve the information overload, they’re far more likely to trust you. In today’s opt-in marketplace, building trust is necessary before a sale takes place.
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By Brian Bowman, CEO of ConsumerAcquisition.com
Need to feed the creative beast?
Most advertisers do. Creative fatigue sets in fast... and the larger your ad spend, the faster it sets in.
But creative fatigue actually isn’t your biggest problem. Your biggest problem is maintaining ROAS (return on ad spend). It’s in developing mobile creative good enough to replace your top-performing ads.
From large-scale, , every business is vulnerable to the possibility of declining revenue and a shortage of clients.
If your agency is experiencing a difficult time, it’s important that you try and stop the landslide in its tracks; losing clients or employees during a tricky time could be devastating for your business.
New : Got a great success story?
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go.