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Movers and Groovers : Barbara Webster joins GoCrisis As Executive Vice President, Americas

Movers and Groovers : Barbara Webster joins GoCrisis As Executive Vice President, Americas

by on June 30, 2020

Barbara Webster joins GoCrisis As Executive Vice President, Americas. She will be responsible for business operations in North, Central, and South America.

“We are delighted to have Barb to lead our team in Americas,” said Elmarie Marais, Chief Executive Officer, GoCrisis.

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Why women are obsessed with makeup

Why women are obsessed with makeup

by on June 4, 2020

Makeup has become a staple of western culture for women.

Whether they are staying in at home or going out to a big party, you will often find them with a varying degree of makeup on.

This leads to many people asking why makeup is so important to them.

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How office design affects morale

How office design affects morale

by on April 7, 2020

Architecture can affect mood. A wide-open space can be impressive but also demoralizing, if it makes the person feel insignificant.

Small, cramped spaces are claustrophobic. Halkin a leader in serviced offices has shared some of their experience on how office design affects morale and even productivity.

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Women for Women : “Celebrating women in the research industry”

Women for Women : “Celebrating women in the research industry”

by on October 14, 2019

Caitlin Thomas writes in her blog ...

Last week I attended Celebrating Women in the Research Industry, an evening co-hosted by ESOMAR and Women in Research (WiRe), organised by Patricia Dominguez (Inciter and UK ESOMAR Representative).

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4 pathways to funding small business growth

4 pathways to funding small business growth

by on September 25, 2019

Finding success in any small business is an exciting time. When the company has reached the level where growth is imminent, and the future is inspiring, everything seems rosy.

Until the realization sets in that growth means the need for more capital to support the expansion.

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Movers & Groovers : Former Five9 Executive Niki Hall joins Selligent Marketing Cloud

Movers & Groovers : Former Five9 Executive Niki Hall joins Selligent Marketing Cloud

by on May 9, 2019

  • Former Five9 Executive Niki Hall Joins Selligent Marketing Cloud as CMO

  • Veteran Silicon Valley Leader to Drive Global Marketing Strategy

Global B2C marketing automation company Selligent Marketing Cloud today announced that Niki Hall has joined as Chief Marketing Officer (CMO), leading the company’s global go-to-market strategy, including demand generation, product, client, partner and field marketing and communications, and brand initiatives.

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Is slowing down the key to keeping up in our fast-paced world?

Is slowing down the key to keeping up in our fast-paced world?

by on March 15, 2019

Earlier this week, we went to an evening of idea sharing and discussion hosted by The Chemistry Works and led by business leader, brand specialist and author, Sophie Devonshire. Sophie, along with two other presenters discussed the essential factors that are affecting us all in the ver-changing business landscape, and how they impact everything from leadership to loyalty to the brand itself.

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Women for Women : “Brands are dropping the ball by missing out on this household spending segment”

Women for Women : “Brands are dropping the ball by missing out on this household spending segment”

by on March 6, 2019

It is no secret that women hold the keys to household spending. And despite earning 80 cents on the dollar (and far less for women of colour), their share of personal wealth in the U.S. keeps increasing—to about 60 percent—meaning they will have close to $22 trillion (that is not a typo!) by 2020.

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Modern marketers’ five biggest challenges

Modern marketers’ five biggest challenges

by on February 7, 2019

By Rochelle Fowler, Marketing Manager UK & Nordics , Selligent Marketing Cloud

The pace of change has never been quicker.

Accelerating technological developments mean it’s expected that in in five years our technology will be 32 times better than it is now, and in 20 years it will be a million times more advanced.

This rapid change is driving changes in consumer behaviour and expectations too. The demand for instant gratification means consumers are speeding up, and within businesses, it is marketers leading the race to keep up.

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Entrepreneurs : “One secret sauce that all women have is believing in themselves”

Entrepreneurs : “One secret sauce that all women have is believing in themselves”

by on October 5, 2018

Women for Women : What do a groundbreaking choreographer, a leader in the dynamic field of venture capital, and an award-winning author, producer and television writer have in common?

They’re all female entrepreneurs who have achieved considerable success in their respective fields — and on their own terms.

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