The best time to post on TikTok UK is not one proven hour for every account. For a useful first test, publish at 7pm on Thursday by the UK clock. Compare that with 9am on Sunday and one scheduled post
Best Time to Post on TikTok UK: Why the 2026 Data Disagrees Read More »
By Will Corry, Publisher, The Marketing BlogPublished: 21 July 2026 British business leaders appear to have reached a curious verdict on marketing: it matters, but it does not produce growth. Three-quarters of the 150 UK B2B CEOs and senior leaders
CEOs Say Marketing Matters—But Don’t Credit It for Growth Read More »
Predictive marketing assets are quickly becoming one of the most valuable tools in modern digital marketing. Instead of reacting after a customer clicks an advert, opens an email, or abandons a cart, businesses now use AI and behavioural forecasting to
Forrester’s new trends report lands with a clear message for technology leaders: AI won’t just add to your to-do list — it’s going to rewrite the job description entirely. The good news? The CIOs who get ahead of this are
Meet the AI CIO: Same Title, Completely Different Job Read More »
How one AI startup cut its CRM bill from $40,000 to $1,200 — and ended up with a better product in the process. There’s a particular kind of frustration that comes from paying a lot of money for software that
They Cancelled Salesforce and Built Their Own CRM in an Afternoon Read More »
By Alex Chenglin Wu, founder and CEO of DeepWisdom Since the publication of the first AI Sector Study in 2022, the UK’s AI ecosystem has grown to now include more than 5,800 AI companies – an 85% increase over the past 2 years. Revenue is now
Next-gen AI trend: boosts business in the UK, abroad and transforms the marketing sector Read More »
The software market is getting louder and louder. More tools, more platforms, more content than you can shake a stick at, and more competition for the same decision-makers fighting over the same budget. By 2026, just “showing up” across digital
Customer experience has always been a moving target, but 2026 is shaping up to be a year of sharp contrasts. AI is now woven into every corner of marketing and product design. It writes emails, segments audiences, answers customer queries,
CX Predictions 2026: Why Human Insight Will Decide Which Brands Win Read More »
Black Friday has always been a test of stamina. Shoppers once sifted through dozens of tabs, weighed up offers and hoped they hadn’t missed a better deal elsewhere. This year, that ritual is fading. A new habit is settling in
Black Friday: AI Is Quietly Taking Charge of How Britain Shops Read More »
If you work in digital marketing, you’ve probably felt this shift coming. Search habits are changing, attention spans keep shrinking, and AI tools are quietly inserting themselves between brands and buyers. Now we have a clear sign of how fast
