Air New Zealand offers ‘Share and Earn’ to UK customers / Fandistribution
by Will Corry on April 17, 2012
Air New Zealand’s UK customers can now earn cash back through an innovative fandistribution programme that rewards users for social media recommendations of its 777-300 Premium Economy Spaceseat™ experience.
In a UK first, customers registered for the ‘Share and Earn’ trial airnewzealand.fandistribution.com will get £50 cash for every share via Facebook, Twitter, email or blogs that directly result in a Premium Economy booking for the airline up until 16 May 2012. [more…]
NB. This new social media conference is definitive, exciting and endlessly practical
by Will Corry on April 17, 2012
NEW Thames Valley ROI Conference will showcase the most popular as well as the newest and most innovative of the exciting social media opportunities including Pinterest, Google+ and LinkedIn etc.
Mark Pigou talks about internet retailing, social media and digital signage, DOOH & digital place based media
by Will Corry on April 17, 2012
Europe's longest running high level social media event now in its 7th year, takes place June 12 in London - Social Media Influence [more…]
Who else wants their own Pinterest board created and managed? Simple just sign up now for the Thames Valley ROI Conference 12 June 2012
by Will Corry on April 15, 2012
It's free creation and management - Register now for your new Pinterest page Early Bird Discount Rate (only £195 + VAT).
Do you want to test Pinterest for your company? You now have this great opportunity of having your own Pinterest board created and managed by theMarketingblog team.
It's free - However it's very much a limited time offer - ends 6pm on the 17 April 2012 - so early bird register at only £195 + vat now for the NEW Thames Valley ROI Conference
How to measure social media, how to harness it and how to benefit from it / Thames Valley ROI Conference
by Will Corry on April 12, 2012
The ‘Return On Influence Conference’ and Workshop 2012
Who else wants to to make digital easier, better & faster? / Gary Bembridge
by Will Corry on April 11, 2012
Gary Bembridge writes ... I believe there is a very simple - but validated approach - for you as you consider the role of digital to build your brand or company. I use, and recommend, a straightforward way of thinking based on simple consumer habits and needs.
It tries to ensure you are always putting the consumer/ customer first. Of course, this should always be the basis of marketing initiatives - but we can be distracted.. [more…]
Here’s one of the best roundups we’ve seen of content curation
by Will Corry on April 8, 2012
Folks – Buckle up because this blog post is going to make your head spin around like a top! Brace yourself and take some notes here.
Who else wants to generate leads from social media?
by Will Corry on April 8, 2012
Read the article. Social media lead generation has been notoriously challenging for B2B companies. It makes sense -- when your industry isn't consumer-focused, it's difficult to attract a large audience relevant to your business.
46% of UK online consumers have purchased after receiving an email marketing message
by Will Corry on April 2, 2012
A new study released today by ExactTarget found that nearly half of UK consumers interact with brands on Facebook and nearly a quarter of those are more likely to make a purchase from that brand.
eMarketingNews.tv / Facebook, VideoAd reach in UK, best virals, Drayton Bird
by Will Corry on March 28, 2012
In this issue of eMarketingnews.tv: We look at the two most successful viral ad videos for March 2012, we look at the efforts Facebook are making to improve the functionality and look of their business pages/fan pages; YouTube make some major updates to improve viewer satisfaction. To view eMarketingNews.tv click here