Technology has evolved rapidly in recent years. In the last two decades alone, we’ve seen the rise of the smartphone, the launch of video calling platforms like Skype, a social media takeover, and the behemoth that is Google has become …
How does your business adapt to digital transformation? What are the existing technologies you use? Digital technology provides plenty of opportunities to businesses, most especially when COVID-19 caused temporary business closures recently. The huge shift from traditional to online business …
4 Great Digital Transformation Examples To Adopt Read More »
Geofencing mobile marketing has come on strong in the last few years as a way to target customers when they’re the readiest to buy. It’s also gotten local businesses back in the game by giving them the tools they need …
7 reasons why your company should use Geofencing Mobile Marketing Read More »
In today’s climate, if your business isn’t mobile friendly, then you will fail to give your consumers what they want. In fact, you will fail to give them what they expect. They don’t expect to have to boot up their …
Staying connected is as important today as ensuring you have your wallet with you. Without our smartphones, where would we be? Unable to send and receive texts, make calls, check emails, keep our eyes on our business and of course …
Discounts, loyalty and familiarity among key reasons why consumers sign up to email campaigns – excessive contact and irrelevance main drivers for unsubscribes Consumers believe they received less emails than ever before in 2018, estimating this at around 57 emails …
Consumers receive fewer emails post-GDPR, reveals latest DMA research Read More »
Almost every business has their own mobile app – and for good reason. It’s an extremely effective way to connect with your customers. After all, who doesn’t have a phone these days? You can provide additional value, market new products …
How to save money when developing your mobile app Read More »
If you are a business person or a marketer, one of the greatest achievement you can have in your website is a constant flow of traffic. When you are getting many views and hits, chances are, you are increasing your …
5 ways to increase your website traffic … exclusive Read More »
Adobe makes voice more personal No matter where you go, “Alexa”, “Okay Google” and “Hey Siri” are being uttered more than ever before. Within the last couple of years, attractive pricing and changing consumer preferences have moved voice-enabled devices quickly …
“Alexa”, “Okay Google” and “Hey Siri” are being uttered more than ever before Read More »
Just in … the 2018 Mobile Benchmarks Report from adjust. Some Key Stats from the Report: • Google was dominant in 2017, and will continue to be the most relevant gateway to apps worldwide this year, outperforming other platforms in all …
Adjust releases benchmarks report – Google to dominate app downloads in 2018 Read More »
