Videos
To let other people know about your offer, you have to expand your reach. There are a bunch of tools for representing your business, but the best-converting tool is a promo video on your Facebook page.
Why it a video better than text or an image? Customers want to see the service or goods in action, not read about them. The Cisco Company’s statistics claim that 90% of internet traffic in 2019 will be related to video content.
Explore Charleston, the Convention and Visitors Bureau that seeks to give tourists a unique insight into the South Carolina city, has just launched its interactive video campaign ‘Local Legends’ produced by content creation and marketing agency Studio Black Tomato.
Content creation and marketing agency, Studio Black Tomato, today launches a new film for luxury hotel group, Belmond | Luxury Hotels, Trains and River Cruises.
Featuring head chef and sustainable gastronomy pioneer Raymond Blanc, the film forms a key component of the hotel group’s wider ‘Art of Gastronomy’ campaign - designed to raise awareness of their philosophy of cuisine and commitment to championing sustainability.
...Exclusive ... 
The social-network, that has been heavily focused in videos at the moment with a significant push into the live-video broadcasts, stories, 360-degree videos, and the auto-playing clips featured in news feeds.
![[Watch] : Vitality has launched its first ever integrated marketing campaign](https://www.themarketingblog.co.uk/wp-content/uploads/2018/09/Untitled-Design-3-205x137.jpg "[Watch] : Vitality has launched its first ever integrated marketing campaign")
Vitality launches new ‘Positively Different’ ATL campaign
Vitality has launched its first ever integrated marketing campaign that encompasses its brands and business lines to celebrate [more…]
A Mars a day used to help you work, rest and play. In 2016, Mars became the bar to put some play in your day.
Now, Clemenger BBDO Melbourne has found a new way to remind people of a Mars Bar’s appeal, Enough Chocolate to Deal With Anything.
Our kidswear gets around. Lots of weekend wardrobes feature a Next item or two (or twenty), but where kids clothes probably have to work the absolute hardest is in the classroom. To show off how our schoolwear stands up to the demands of the school day we’ve ensured it’s fully Tested by Tearaways! To see how it fared when worn by a classroom of pint-sized pupils, watch our video then read on for the low down on why our range really has thought of everything…Enjoy this video for Next which made the top 5 in the best retail ads.
Well done to BBH London ..
Content creation and marketing agency, Studio Black Tomato, today launches repositioning work for Hotel Okura Amsterdam. One of the world’s leading hotels, Studio Black Tomato has created a new and clearer brand story for the business.
A well-respected hotel company with corporate clients, it risked being overlooked by the luxury-leisure audience, so a welcomed refresh has extended the brand’s appeal to other travellers, whilst improving internal communications. Studio Black Tomato ran a two-day branding workshop, with senior management members of Hotel Okura Amsterdam, to pinpoint the unique essence of the brand and map out how this could inform their new positioning.
The Hotel Okura, Amsterdam footage can be found here:
Studio Black Tomato, the content creation agency owned by the Black Tomato Travel Group, announces the launch of new interactive video service, Blackwire.
When Tiger Woods returned to the Masters for the first time in three years...
following a string of injuries and scandals, Nike marked the occasion with a new commercial for its longtime endorsee. The ad not only ran on TV, the latest Viral Video Chart makes clear, but got significant online support. [more…]
The competition in the retail segment is growing at a rapid pace. If you are running a retail store, you probably know how challenging it is to stand apart.
HP is a well-known tech giant and has many printers that are currently on the market for purchase.
Two-fifths of Brits have used augmented (39%) or virtual (38%) reality to test or view a product they’re considering. 
Digital Marketing Revolution has been dominating the world as it comprises numberless features, changing and limitless. A well-planned, competitive and innovative digital marketing plan is the key to success in this era.
Data analytics is a key component for any company’s success, and it has set down deep roots in the field of marketing. After all,
Automotive dealerships make use of an automotive BDC as a separate department that deals with two primary responsibilities - bringing new leads in by making outbound calls and managing inbound calls to set sales appointments up with new customers.
Macmillan Cancer Support’s campaign to encourage people to register for its free will-writing service has garnered strong results following a month of marketing to support the initiative.
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