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All about BusinessZone.co.uk, The Pitch, VoucherCodes.co.uk, Cognisco, The Chartered Institute of Marketing

by on April 26, 2012 in Best advertising story, Lead story, Marketing

Graduates innovate their way into employment with business start-ups

BusinessZone.co.uk, in association with digital services provider Yell, is encouraging these young entrepreneurs to take part in The Pitch, Britain’s biggest business pitching contest.

Entrants pitch their ideas to a panel of expert judges in front of a live audience competing for a £50,000 prize package. Preliminary heats will be held across the UK in Scotland, England, Northern Ireland and Wales. 

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SMX London 2012 : Amit Singhal, Google Fellow and the Head of Google’s Core Ranking Team announced as opening keynote speaker

by on April 25, 2012 in Events, Events & Awards, London & South East, Metrics, Nuggets, Search Marketing

Search Marketing Expo - SMX London  2012 ... Register

Amit Singhal, Google Fellow and the Head of Google's Core Ranking Team Announced As Opening Keynote Speaker

Rising Media and Third Door Media, producers of the Search Marketing Expo conference series, have announced that Amit Singhal, head of Google’s core ranking team, will be the opening keynote speaker at SMX London 2012 www.searchmarketingexpo.com/london.

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Getmemedia.com is looking for a new Marketing Intern…

by on April 23, 2012 in Businesswoman, Latest News, Movers & Groovers, Nuggets

Getmemedia.com is looking for a new Marketing Intern...
This is a 6 month paid internship, based in our great offices in central London and might suit a graduate wanting to get into media/marketing.

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What happens when big companies get social media wrong?

by on April 23, 2012 in Blunders, Lead story, Retail

KFC are the latest in a long line of big global brands that have received criticism for inappropriate use of social media advertising.

Whilst the people of Thailand waited nervously at home to hear whether a mega tsunami on the scale of December 2004 was to strike the fast food giant thought it was appropriate to advertise their products on Facebook as something to watch the news unfold at home with.

Laura Clarke is a blogger with a keen interest in all things social media currently working on behalf of Sentiment Metrics – a company that specialises in social media analytics. [more…]

All about SEEK OR SHOUT Content Collaboration Community / Cision

by on April 21, 2012 in Media, News you can use, Nuggets

Cision, the leading provider of PR software, services and tools for the marketing and public relations industry, today announced Seek or Shout (http://seekorshout.com/), a new online community that enables all content creators – journalists, bloggers, freelancers, and PR and marketing professionals – to collaborate with maximum productivity, immediacy and relevance

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Can you afford to ignore the mobile market any longer? / EasyInsites

by on April 17, 2012 in Digital Marketing, Latest News, Mobile Marketing, Mobile/Tablet, Nuggets, Retail, Retail News, Small Business, Social Media, Startups

We all have them, mobile phones, and some of us wouldn’t know what we would do without them which is testament to their involvement in our daily lives.It’s common place to see people on their mobile phones, or increasingly their tablets, when commuting and going about their daily lives, but are we taking it for granted when it comes to research?  EasyInsites

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Air New Zealand offers ‘Share and Earn’ to UK customers / Fandistribution

by on April 17, 2012 in Apps, Best advertising story, FaceBook, featured item, Google, iPhone, Lead story, LinkedIn, Metrics, Mobile Marketing, Mobile/Tablet, Online Advertising, Pinterest, Retail News, Social Media, Twitter

Air New Zealand’s UK customers can now earn cash back through an innovative fandistribution programme that rewards users for social media recommendations of its 777-300 Premium Economy Spaceseat™ experience.

In a UK first, customers registered for the ‘Share and Earn’ trial airnewzealand.fandistribution.com will get £50 cash for every share via Facebook, Twitter, email or blogs that directly result in a Premium Economy booking for the airline up until 16 May 2012. [more…]

Talking Payments : Europe’s first online payments community goes live

by on April 16, 2012 in Businesswoman, Latest News, Media, News you can use, Nuggets, Retail News

Talking Payments”, a pioneering online community has launched today, providing a source of news and insight foranyone involved in the European payments industry.

The first initiative of its kind, Talking Payments operates online through www.talkingpayments.com, and brings together banks, acquirers, merchants, vendors and industry bodies to share news, views and the latest industry advancements. [more…]

Pom expats take over an island and drink beer? It’s called Australia

by on April 5, 2012 in featured item, Nuggets, Rock 'n Roll

Your own private island hang-out with your mates. XXXX GOLD beer today announced it has acquired a 15-acre island on the Southern Great Barrier Reef, Australia – called ‘XXXX Island’.

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More than 220 employees from Creston agencies move in to Bristol Temple Quarter Enterprise Zone

by on April 2, 2012 in Advertising, Email Marketing, Lead story, Mobile/Tablet, Retail News, Social Media, South West

Creston is relocating two of its leading marketing agencies, EMO and The Real Adventure (TRA), to Bristol Temple Quarter Enterprise Zone.

TRA and EMO will be the first commercial tenants to move into the newly completed Enterprise Zone. [more…]