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B2B Research : 39% of companies are increasing investment in content marketing … 2017 B2B Content Marketing Trends

Content marketing is booming. According to the 2017 B2B Content Marketing Trends, 39% of companies are increasing investment in content marketing. And yet most companies are not creating effective content.  Want proof? Two of the leaders in B2B funnel benchmarking,

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Movers and Groovers : Publicis Media strengthens UK investment team further with appointment of PMX CEO

Publicis Media – one of the world’s largest media buying operations – has appointed Chris Williams to the newly-created role of Chief Executive Officer, Publicis Media Exchange (PMX) UK. Williams will be responsible for a trading and investment portfolio that

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I’ve found Giant iTab fascinating,” Greg Hands, International Trade & Investment Minister

International Trade & Investment Minister visits the Giant iTab London offices https://t.co/wldNE9I21C Please retweet pic.twitter.com/ucT7roNTBh — Will Corry (@slievemore) June 4, 2017 Related Posts Vladimir Yevtushenkov: Career Path of the Founder of AFK Sistema JSFC, Investor, and Philanthropist (Yevtushenkov Vladimir Petrovich)Interactive

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Brands had a positive ROI on their video investment, with 95% of sales occurring offline

Videology a leading software provider for converged TV and video advertising – today announced the findings of an independent, commissioned study conducted by Gain Theory, a global marketing foresight consultancy, on the behalf of Videology entitled, “Video Works”. The study

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PR Blunders : “Despite the investment of 50% of the UK annual marketing budget, there was no mention of Heineken’s Rugby World Cup sponsorship on its main UK website”

Heineken. Fujitsu, Land Rover, Gilbert, Find a Pub app, Coin Toss at the Rugby World Cup Rebecca Collins writes I am emotionally exhausted. Did I mention that I’m a burn-swimming Scot, my great grandmother was French and have lived in London

PR Blunders : “Despite the investment of 50% of the UK annual marketing budget, there was no mention of Heineken’s Rugby World Cup sponsorship on its main UK website” Read More »