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Search Results for: Mobile phones

Exclusive : Mobile Marketing: Improving the customer experience ..Gemma Baker , Click4Assistance

2016 saw mobile traffic overtaking desktop for the first time, and has continued its domination throughout 2017 so far. The rise in mobile traffic looks like it is here to stay as compared with August 2016, desktop was leading the […]

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‘Fresh’ research on mobile marketing and the customer experience

Mobile shopping search is retailer’s biggest and fastest opportunity for growth Shopping search on mobile is retailers largest single source of traffic by far. Shopping search on mobile also has the highest bounce rates…as high as 83%­ 51% of sales

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New tech gifts for 2017 : Drones, Smart appliances, Fitness trackers and smartwatches, Wireless headphones and Smart vehicle apps

Affordable Technology Gifts for 2017 And Beyond Just a few decades ago, the idea of handheld computers in our pockets was almost unthinkable and none of us carried mobile phones or had internet access. While there was plenty of technology

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A step-by-step guide to setting up a mobile marketing campaign

The world is going mobile and growing numbers of businesses need a step-by-step guide to setting up a mobile marketing campaign to boost sales. According to one survey, nearly 30% of sales are carried out on a mobile device which

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UK Consumers Increasingly Plan and Book Travel Digitally, Smartphones Experience Largest Gains in Use

UK travellers are using digital devices more than ever before, increasing their use of smartphones, computers, and tablets for researching travel options and purchasing flights and hotel rooms. In fact, a majority of consumers – 51% –regularly use two or

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Research : PwC/IAB: Mobile display spend overtakes PC for first time

Consumers’ obsession with their phones meant the amount companies spent on mobile display ads overtook that of PC/tablet display for the first time, as people, particularly women and 16-24s, now spend more internet time on their mobiles than on PCs.

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Research : “Always-on” mobile consumers are making purchasing decisions faster than ever

Mobile is crucial in the path to purchase with smartphones acting as the lynchpin of online and offline behaviour. xAd, the leader in location-based intelligence that drives sales, today revealed the extent of consumers’ use of smartphones to research and

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