Get in Touch

Search for: small business

Communisis has appointed a new Marketing Director

by on May 15, 2012 in Marketing, Movers & Groovers, Uncategorized

Communisis, has appointed a new Marketing Director to join the Executive Board, lead the group marketing strategy and support continued business development. This announcement follows a period of strong organic growth and business acquisitions, as outlined in the Company’s recent interim management statement.

[more…]

Pinterest – the next Facebook or unlawful copyright infringement?

by on May 12, 2012 in FaceBook, Lead story, Pinterest, Retail News, Social Media

By David Ashplant, corporate partner at Lester Aldridge ... Pinterest is fast becoming the latest internet phenomenon and growing exponentially. If you’re not already familiar with it, it is a virtual pinboard that allows members to “pin” images and videos they like to their online board. When you click on them they should take you to the website they came from.

The big issue with all this is that reproducing an image taken from the internet is likely to be infringing someone else’s copyright in just the same way it would be if you photocopied it. In the US, there is a view that this falls within fair dealing but that is not thought to be the case in the UK, especially for those in business who might profit from what they are doing.

[more…]

eSeller : Practical, flannel-free advice on how to get things done and just sell more!

by on May 10, 2012 in Apps, Ecommerce, FaceBook, Google, iPhone, LinkedIn, Metrics, Mobile Marketing, Nuggets, Social Media

New site eSeller. They say ...When it comes to eCommerce and multichannel, if you look around your business and see that responsibility for this transformational growth area rests squarely on your shoulders… eSeller is for you! [more…]

“Social-Media spending is going to explode”: Win awards for your social campaigns

by on April 29, 2012 in Apps, Apps & Software, Digital Marketing, Ecommerce, Email Marketing, Events & Awards, FaceBook, featured item, Gadgets, Google, iPhone, Lead story, LinkedIn, Metrics, Mobile, Mobile Marketing, Mobile/Tablet, Online Advertising, Online Video, Pinterest, QR Codes, Retail News, Search Marketing, Social Media, Tech, Twitter, Websites

Brands' hunger for great social advertising is growing, and with increasing popularity come industry awards. Win awards

Now that social is no longer the province of experimental teams working with small budgets and wild ideas, more shops are paying attention to who's doing great work in social. [more…]

Movers & Groovers : MEC appoints Jonathan Edwards

by on April 25, 2012 in Movers & Groovers, Nuggets, Research, Social Media

MEC, www.mecglobal.co.uk, has added to its expanding Analytics and Insight team with the appointment of Jonathan Edwards into the newly created role of data and technology services director. [more…]

Very pinteresting and why one website kills Facebook’s future

by on April 5, 2012 in FaceBook, Latest News, Mobile/Tablet, Pinterest, Research, Retail News, Rock 'n Roll, Small Business, Social Media, Startups

Dan Newman writes ...Can you guess which independent website reached 10 million monthly visitors the fastest ever? No, not Facebook in its infancy, but a new social photo-sharing site called Pinterest. And it represents exactly why I believe investors should avoid the coming Facebook IPO.

Check our Pinterest page [more…]

Movers & Groovers / Christopher Rogers to be the MD of Costa Coffee

by on April 4, 2012 in London & South East, Movers & Groovers, Retail News

Whitbread announces today that Christopher Rogers, currently Group Finance Director, will be appointed as the Managing Director of Costa Coffee following John Derkach's decision to join UK restaurant company, Tragus Group, as Chief Executive.

[more…]

Facebook has claimed that the website is the ‘centre’ of marketing activity

by on April 2, 2012 in Apps & Software, Gadgets, Mobile, Nuggets, Retail News, Social Media, Websites

Following the news that Joanna Shields (EMEA vice president and managing director) at Facebook has claimed that the website is the 'centre' of marketing activity due to the positive affect it has on sales and brand preference, please see this comment from Richard Britton, managing director at CloudSense, on the true value that social networks provide to marketers

[more…]

theMarketingblog Nuggets – Pinterest, Vox Pops International, Experiential Marketing and Hotcow

by on April 1, 2012 in Marketing, Nuggets, Pinterest, Retail News, Social Media, Twitter

‘Maximise and communicate research insights through video’ / BskyB and Barclays to guest speak at VPI conference 2012
Vox Pops International have announced their annual conference will be taking place at the  British Film Institute on London’s Southbank. London...  

[more…]

“A deep understanding of your target audience” / Hotcow

by on March 27, 2012 in Best advertising story, featured item, Lead story, Retail, Retail News

While a ‘pull’ focused multi-channel model is quickly replacing the ‘one size fits all’ approach, the underlying mission for brand managers is changing. [more…]