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Taking it up a notch with hydro training and underwater sports

Taking it up a notch with hydro training and underwater sports

by on July 9, 2019 in featured item, Latest News, Lead Article, News you can use, Nuggets

The first few weeks that you spend learning about the ocean and how to perfect your underwater sports are intense. There is a lot of excitement in the air, you are eager to learn more about this new skill you are acquiring, and most importantly you get to practice it every day.

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Name the hot ad girl in this Expedia commercial?

Name the hot ad girl in this Expedia commercial?

by on May 27, 2020 in Lead Article, News you can use, Nuggets

Does anyone know the name of the hot ad girl in the Expedia commercial?

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A beginners guide to Transmission Switching and Transmission Lines

A beginners guide to Transmission Switching and Transmission Lines

by on April 8, 2020 in Latest News, Lead Article, News you can use, Nuggets

Transmission lines are used for the transmission of power over relatively long distances, from powerhouses to the substations

They are long conductors and are made of thick wires. They generate bulk amounts of power at a very high voltage.

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The ultimate diving equipments you will need

The ultimate diving equipments you will need

by on July 29, 2019 in Latest News, Lead Article, News you can use, Nuggets

Scuba diving is one of the most popular ocean activities, especially suited for diving enthusiasts who love to go on an exciting exploration deep in the ocean. Even so, the activity requires proper preparation.

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Revisiting the hot ad girl in the Expedia commercial

by on May 18, 2018 in Latest News, Lead Article, News you can use, Nuggets

Does anyone know the name of the hot ad girl in the Expedia commercial? [more…]

Exclusive : “Communications lessons from the Olympics” / Jack Miles, Northstar Research Partners

Exclusive : “Communications lessons from the Olympics” / Jack Miles, Northstar Research Partners

by on August 19, 2016 in featured item, Latest News, Lead Article, Lead story, News you can use, Research, Retail News, TV

An opinion piece about what marketers can learn from how the Olympics as a brand acts/communicates around areas such as gaining trust, the use of emotion and balancing technology and tradition

As the world zooms in on Rio, the marketing sector starts to up its focus on the forthcoming advertising and sponsorship battles that lie ahead. With 400 years’ worth of views for Olympic adverts on You Tube since April and with sponsorship revenue accounting for 45% of the IOC’s income it’s hardly surprising.

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Laughter Spot : The doctor, the angry wife, the magician, the duck and the astronaut

by on February 16, 2016 in Laughter Spot, Laughter Spot, Lead Article, Rock 'n Roll

A man left for work one Friday afternoon. Instead of going home, he stayed out the entire weekend hunting with the boys and spending all his wages.

When he finally got home on Sunday night, he was confronted by his very angry wife. [more…]

Indulge your #selfie in a viral campaign that gets your brand at the top of everyone’s Christmas list

by on November 27, 2015 in Latest News, Lead Article, News you can use, Nuggets

Shaz Qamar, Marketing Campaign Manager at Esri UK writes .... Although Christmas is a few weeks away, for marketers, it’s been top of mind for months:

  • “How can we get our brand out there and cut through all the Christmas hype?”
  • “How do we do something different without spending a huge fortune?”
  • “How do we engage with our customers and encourage them to share content?”

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PR : Is it a bird? Is it a plane? No it’s a replica Thunderbird Four going down the Thames

by on April 11, 2015 in Lead Article, Marketing, PR, TV

A 15 ft replica of underwater rescue vehicle Thunderbird 4 whizzed passed many landmarks of the capital including the Houses of Parliament and Tower Bridge last week to celebrate the return of the the classic children’s show on ITV.

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Does anyone know the name of the hot ad girl in the Expedia commercial?

by on January 19, 2015 in Lead Article, Rock 'n Roll, Videos

Does anyone know the name of the hot ad girl in the Expedia commercial?

[more…]