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Learn about mobile proximity marketing at ad:tech London with Proxama

by on October 9, 2015


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A great way to grab shoppers attention – Captive Media at ad:tech London

by on October 9, 2015

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Events : Latest sign ups for ad:tech London in October – Tapad and Epiphany Search

by on September 9, 2015

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Events : Register now for ad:tech London in October + all the latest tweets

by on September 9, 2015

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Be crowned ‘The Next Big Thing’ and claim the £5,000 cash prize and a nice ornament for the mantlepiece / ad:tech London October 2015

by on August 21, 2015

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New 5* Website : Brand/agency/media CEOs & CMOs talking data/content/tech

by on August 16, 2015

Europe’s leading event for staying ahead of the latest interactive media, advertising and marketing trends.

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Check out brand & agency bigwigs speaking at #adtechlondon & save £200

by on August 14, 2015

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Turning UGC hashtag campaign into commerce – by Dan Kimball, CMO at Thismoment / ad:tech London

by on October 14, 2014

TURNING UGC HASHTAG CAMPAIGN INTO COMMERCE
Is user-generated content (UGC) just a trend? Are marketers piling on the UGC hashtag bandwagon because it has the “cool factor”? And if so, does that mean that at some point the next shiny object will simply replace it? Certainly, it means there is a growing perceived value. But, how does that translate into enterprise return on investment (ROI)?
UGC, It’s More Than a Phase
UGC is a very powerful tool to incorporate authentic user-voice elements into your marketing and brand storytelling initiatives. With 59% of Millennials nowadays trust UGC more than the brand-produced content, this type of brand advocacy should not be overlooked.
Here’s the tricky part, while some of these efforts yield great value for brands looking to create fun, engaging and unique campaigns as well, other times the ROI opportunity is missed.

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AdverGames / Win an iPhone 6 on the Branded Mini-Games stand (462) at ad:tech London October 21-22

by on October 13, 2014

Branded Mini-Games Takes HTML5 AdverGames to the next level at ad:tech London

Branded Mini-Games today confirmed its attendance at ad:tech London, where it will be demonstrating its easy to set up, build once - run anywhere HTML 5 advergames. During the two day conference it will also be offering delegates the chance to win an iPhone 6 and other mini prizes on its stand [Stand 462].
Branded Mini-games has a selection of short advergames that enables brands to offer a gamified marketing and advertising experience to new and existing customers within one week! Created in HTML5 they are fully customisable and are multi-platform compatible – running on PC and mobile or within an app. In addition each game is packed with powerful social features for viral sharing and competition.

To learn more about Branded Mini-Games visit the official website at http://www.brandedminigames.com.

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Events : Meet the agency, media and technology partners who can help you stay ahead of your competition / ad:tech London 21-22 October 2014

by on September 1, 2014

Why should you attend ad:tech london in October? Events : An important message for brand marketers, agency executives, media owners and investors - ad:tech London 21-22 October 2014

Register Free

ad:tech is where the modern marketing and media community meet each year to source suppliers, network with industry players, benchmark their digital strategies and get-to-grips with emerging trends and technologies.

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