Posted by: Matt Williams via MAA The Cannes Lions festival really is the most remarkable showpiece. It provides headlines, controversy, jealousy and a healthy bout of scepticism that reached peak levels this year. Whether the week is a flagbearer for inspiration […]
Matt Williams: Women buyers do agree with Cannes Lions judges – some of the time Read More »
Dixons Carphone, the result of a merger between Dixons (which owns Currys) and Carphone Warehouse in 2014 has finally consolidated most of its creative business into AMV BBDO, in media terms about £60m plus. The big loser is independent agency
Money talks as Dixons moves Carphone into AMV BBDO Read More »
Dale Lovell, Chief Digital Officer at ADYOULIKE said of the rise in ‘fake’ news in 2016: “One of the most worrying trends to emerge this year was the explosion of ‘fake’ news across the internet. There is a clear difference
‘Fake’ News Explodes, Could Rise In UK In 2017 – Advertisers Can Help Fix Problem Read More »
Graphic : Blogfoster Management Team – Simon Staib, Jan Homann and Dominic Umbeer. Technology leader in blog and influencer marketing blogfoster (www.blogfoster.com) headquartered in Berlin, is looking to open up a local office in London. The Berlin based tech start-up,
German technology leader for blog marketing blogfoster enters launch phase in London Read More »
MAA write …. What is it about Vodafone and advertising? They’ve had lots of capable marketers over the years and used a number of decent agencies, BBH at one point and now Grey which has taken over the business from
What is it about Vodafone and advertising? … MAA Read More »
Print craft plays key role in Coke’s ‘Taste the Feeling’ Stephen Foster of MAA writes … We’ve praised Coca-Cola’s new global ad campaign ‘Taste the Feeling’ – produced by a veritable gaggle of ad agencies – and been roundly derided by
Posted by: Stephen Foster We’re all bake off barmy these days following the worldwide success of the hit BBC show but Unilever brand Becel (Flora in the UK) and agency Mullen Lowe are mining the baking seam in an unexpected and
Video : Unilever’s Becel campaign adds more heart Read More »
Sky will break new ground with a visually spectacular advertising campaign for the launch of Sky Q, the next generation home entertainment system. The campaign is the biggest and most ambitious in Sky’s 27 year history and will roll out
Sky launches “fluid viewing” Sky Q with visually spectacular campaign Read More »
A lovely ode to the skirt. More than a feminine garment. Oh lovely skirt. Here’s something to cheer up a dank, rainy so-called summer day (the Scots say ‘dreek’), a Procter & Gamble commercial from Germany bizarrely. Graphic by Shutterstock
Lenor and agency Grey praise skirts in this video Read More »
News: Brands, tech & Shoreditch street food culture collide Marketing, media and technology professionals will have the chance to combine their love of new tech, street food and summer sport at a new industry gathering and party in Shoreditch, London
Brands, Tech & Shoreditch street food culture collide Read More »
