TheMarketingblog

Advertising Association/Warc Expenditure Report

UK advertising spend passes £20bn as growth hits five-year high

UK advertising expenditure grew at its highest rate since 2010 last year, increasing by 7.5% to £20.1bn, according to the UK’s definitive advertising statistics, the Advertising Association/Warc Expenditure Report. Internet adspend increased 17.3% to £8.6bn, with mobile accounting for 78% […]

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Shift to digital will push UK advertising to a record £20bn+ in 2015 / Comment by Tim Lefroy and Pierre Naggar

UK advertising spend is predicted to continue its upward curve and top £20 billion for the first time in 2015, according to annual figures released by the Advertising Association and Warc London, 28th April 2014: New UK advertising forecasts are

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