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Affiliate Window reports 27% increase in Black Friday online shopping

by on November 29, 2016

With over 2,000 of the UK’s biggest eCommerce advertisers including the likes of Tesco, John Lewis, Boots.com and Currys, Affiliate Window reported live data insights [more…]

Live-data website for Black Friday, analysing data across over 2,000 eCommerce websites

by on November 23, 2016

With two days until Black Friday 2016, Affiliate Window have launched a live-data visualisation website: www.awinblackfriday.com. Reporting the events of Black Friday as they unfold, [more…]

Affiliate Window launches public interactive reports

Affiliate Window launches public interactive reports

by on April 20, 2016

Affiliate Window is delighted to announce some new features to their strategy hub – providing interactive access to their mobile data and sector reports for the very first time.

For many years, Affiliate Window has been helping advertisers, agencies and publishers to understand the data they track through the affiliate channel, and in 2015 they challenged industry conventions by making their data publicly available.  The latest versions of these reports helps to bring the data to life and provides an opportunity for anyone to explore the data for themselves. [more…]

Gocompare.com launches with Affiliate Window

by on February 13, 2016

Comparison site Gocompare.com has launched with global performance marketing network Affiliate Window. Launched by a team of insurance experts in November 2006, Gocompare.com is one of Britain’s most popular comparison sites.

With the move to Affiliate Window, the brand plans to diversify and automate their affiliate programme. Gocompare.com will use Affiliate Window’s market-leading reporting and automation to help grow the channel.

[more…]

Smartphones as conversion devices, The cross – device penny drops, A growing awareness of global retail events

by on January 26, 2016

White Paper : Top 10 trends in affiliate marketing for 2016 - Affiliate Window.

Every year Affiliate Window publishes the key trends we think should be front of mind for the industry and today we share our thoughts for 2016.

In no particular order, some of the themes explored include voucher codes, changing perceptions around what should be considered basic tracking, a fight for honest rewards for honest sales and the looming data privacy legislation. [more…]

Kilroy was here : Skiddle, LSO St Luke’s, Moving Venue, Affiliate Window

by on January 24, 2016

Kilroy was here. American popular culture expression that became popular during World War II.

Now in a new section of theMarketingblog Kilroy is brought back to life in the 21st century. This time round he is ferreting out the freshest news stories for you about marketing in the UK

Graphic by Shutterstock

[more…]

Affiliate Window’s mobile update : 19.62% of sales came from a smartphone – up from 17.81% in Q3 2015

by on January 10, 2016

Mobile Traffic Up, Average Order Value Down in Affiliate Window Q4 Report

Highlights include: Q4 2015 Mobile Performance

  • 47.46% of traffic originated from a mobile device – up from 46.93% in Q3 2015
  • 25.94% of traffic came from a smartphone – up from 24.48% in Q3 2015
  • 39.59% of sales originated from a mobile device – up from 37.19% in Q3 2015
  • 19.62% of sales came from a smartphone – up from 17.81% in Q3 2015
  • Mobile traffic converted at 4.56% – up from 3.78% in Q3 2015
  • Mobile Average Order Value (AOV) was £64.60– down from £65.04 in Q3 2015

[more…]

Affiliate Window : Key stats include £83,000 total commission tracked via our cross-device technology, and 301,247 clicks from our Convert-a-link tool in one month

by on August 10, 2015

INFOGRAPHIC: Product Showcase – Innovation that challenges convention

Our aim at Affiliate Window is to be the best affiliate marketing network we can be, and everything we do is geared towards this goal, including the new products we develop.

[more…]

BT – Growing acquisition and market share with a mature programme

by on July 30, 2015

In 2014, BT and Affiliate Window worked together on a series of objectives across volume, profit and innovation.

In the face of increasing price competition, the team had to find new opportunities throughout the year, while working closer than ever with the BT group and their publishers to protect and grow market share, without increasing average cost.

[more…]

Events : Do you want to be clued up on the latest ecommerce, multichannel, social media and mobile debates within the fashion industry?

by on April 30, 2015

Do you want to be clued up on the latest ecommerce, multichannel, social media and mobile debates within the fashion industry?   On Friday 15th May AW Fashion Vertical Specialist, Susie Whitby will be on hand from 11-12 to answer any, and all of your fashion questions.

[more…]