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Amazon UK, Argos, House of Fraser, John Lewis and Marks & Spencer lead

by on February 26, 2015

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Research – IRUK 500, Amazon UK, Argos, House of Fraser, John Lewis and Marks & Spencer lead

by on February 9, 2015

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Alfie Boe performing ‘Hark! The Herald Angels Sing’

by on December 5, 2014

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Apple and Amazon dominate online space for Brown Goods / Research from Greenlight

by on August 8, 2012

Amazon UK was the most visible brown goods advertiser online whilst Apple remained the most visible website for brown goods-related searches, reveals the latest research from leading independent digital marketing agency, Greenlight.

Greenlight’s ‘Brown Goods Sector Report - Issue 12’ assessed which brands, retailers and review sites were the most visible in both Natural Search* and Paid Media** results and therefore had the greatest share of consideration when UK consumers searched on Google UK for Audio & Accessories, Cameras & Camcorders, PCs & Laptops, Phones & Accessories and TVs & DVD Players. The report also highlights those brands that interacted well on Social Media Networks.

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