BrandZ Top 100 Most Valuable Global Brands reveals growing power and influence of technology.
If part of your startup involves eCommerce, you’ve probably already looked into selling on Amazon. Amazon is dominating the online marketplace.
As a marketer you don’t need to be familiar with all the many video formats out there – but you should be aware of the more popular options.
That is because you will probably need to distribute videos in various ways, and knowing more about the more common video formats and when they should be used could make it easier.
Although the video formats that are frequently used do change from time to time, as of right now the 4 common video formats marketers need to know are:
Amazon FBA is currently the hottest system to speed up the growth of your startup business. FBA stands for Fulfillment By Amazon. In a nutshell, you can earn by finding a viable product to sell on Amazon.
You source a supplier for that product, you ship your inventory to an Amazon Fulfillment Center, and then you let Amazon take care of packing, fulfilling, and shipping your products for you.
As a startup business, how can you possibly earn more with Amazon FBA? More Start Up Articles HERE >>>
It's hard to fathom the logic behind Jeremy Corbyn's latest suggestion about how to tackle the power of the US tech giants.
Just about every news outlet in the UK is reporting today that the leader of the opposition wants to see a windfall tax on the tech giants that would pay for more independent journalism.
Amazon, Netflix, Google and Facebook are the companies most frequently referred to.
Sky overtook Procter & Gamble as the biggest spender on traditional advertising in the UK in 2017, increasing year-on-year spend by 2.7% to £197.1m, reveals Nielsen data released today.P&G’s spend dropped 1.4% versus 2016 to £196.8m, as did BT’s who retained third place despite a fall of 3.8% to £144.1m. Nielsen’s figures include the seven major traditional media formats but exclude internet advertising. [more…]
When it comes to e-commerce marketplace dominance, Amazon is at the top of the food chain.
Over 44% of all product searches begin in Amazon’s search bar, and Amazon owns almost half of all U.S. online retail sales.
And if CEO Jeff Bezos has anything to say about it, that’s just the beginning.
Latest : Shopper marketing agency, smp, today announces a newly formed, dedicated Amazon e-commerce team and freshly extended social media team as part of an overall expansion in services offered by the agency. https://smp.uk.com/The changes are a proactive response to market developments and form a key part of smp’s drive to help clients realise the potential of Amazon and social media. smp has an existing relationship with Amazon and developed the offering specifically to fully complement the e-retailer, providing added value for clients as a result. [more…]
Global Media were crowned winners of VCCP Media’s 6th annual Innovation Challenge last night!
The event saw VCCP Media welcome a handful of select media owners who’d successfully navigated their way through the gruelling entry process. The entrants went head-to-head in a challenge to unearth the best media innovations in the industry.
VCCP Media will be hosting its 6th annual Innovation Challenge on Wednesday 15th November.
The event sees VCCP Media welcome a handful of select media owners who’ve successfully navigated their way through the gruelling entry process. They’ll be going head-to-head in a challenge to unearth the best media innovations in the industry today. [more…]
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go.