If part of your startup involves eCommerce, you’ve probably already looked into selling on Amazon. Amazon is dominating the online marketplace.
As a marketer you don’t need to be familiar with all the many video formats out there – but you should be aware of the more popular options.
That is because you will probably need to distribute videos in various ways, and knowing more about the more common video formats and when they should be used could make it easier.
Although the video formats that are frequently used do change from time to time, as of right now the 4 common video formats marketers need to know are:
Amazon FBA is currently the hottest system to speed up the growth of your startup business. FBA stands for Fulfillment By Amazon. In a nutshell, you can earn by finding a viable product to sell on Amazon.
You source a supplier for that product, you ship your inventory to an Amazon Fulfillment Center, and then you let Amazon take care of packing, fulfilling, and shipping your products for you.
As a startup business, how can you possibly earn more with Amazon FBA? More Start Up Articles HERE >>>
It's hard to fathom the logic behind Jeremy Corbyn's latest suggestion about how to tackle the power of the US tech giants.
Just about every news outlet in the UK is reporting today that the leader of the opposition wants to see a windfall tax on the tech giants that would pay for more independent journalism.
Amazon, Netflix, Google and Facebook are the companies most frequently referred to.
Sky overtook Procter & Gamble as the biggest spender on traditional advertising in the UK in 2017, increasing year-on-year spend by 2.7% to £197.1m, reveals Nielsen data released today.P&G’s spend dropped 1.4% versus 2016 to £196.8m, as did BT’s who retained third place despite a fall of 3.8% to £144.1m. Nielsen’s figures include the seven major traditional media formats but exclude internet advertising. [more…]
When it comes to e-commerce marketplace dominance, Amazon is at the top of the food chain.
Over 44% of all product searches begin in Amazon’s search bar, and Amazon owns almost half of all U.S. online retail sales.
And if CEO Jeff Bezos has anything to say about it, that’s just the beginning.
Latest : Shopper marketing agency, smp, today announces a newly formed, dedicated Amazon e-commerce team and freshly extended social media team as part of an overall expansion in services offered by the agency. https://smp.uk.com/The changes are a proactive response to market developments and form a key part of smp’s drive to help clients realise the potential of Amazon and social media. smp has an existing relationship with Amazon and developed the offering specifically to fully complement the e-retailer, providing added value for clients as a result. [more…]
Global Media were crowned winners of VCCP Media’s 6th annual Innovation Challenge last night!
The event saw VCCP Media welcome a handful of select media owners who’d successfully navigated their way through the gruelling entry process. The entrants went head-to-head in a challenge to unearth the best media innovations in the industry.
VCCP Media will be hosting its 6th annual Innovation Challenge on Wednesday 15th November.
The event sees VCCP Media welcome a handful of select media owners who’ve successfully navigated their way through the gruelling entry process. They’ll be going head-to-head in a challenge to unearth the best media innovations in the industry today. [more…]
Amazon introduced a second-generation version of the Echo today with a dedicated bass tweeter and a modified, shorter design. The new device looks to be about half the size of the original Echo, is cloth-covered, and goes on sale today for $99. The company is also selling a three-pack for the first time, offering multi-room audio for $250.
To qualify, you’ll just need to add three Echos to your cart and Amazon will deduct $50 off the total. Watch the video. [more…]
The competition in the retail segment is growing at a rapid pace. If you are running a retail store, you probably know how challenging it is to stand apart.
HP is a well-known tech giant and has many printers that are currently on the market for purchase.
HEINEKEN UK has announced Michael Gillane as their new Marketing Director, succeeding Cindy Tervoort.
There are still people who are hesitant to go online with their business.
At some point in life, you may be hard stuck for cash, so you resort to taking a loan or credit. However, you are denied the loan.
Data analytics is a key component for any company’s success, and it has set down deep roots in the field of marketing. After all,
Automotive dealerships make use of an automotive BDC as a separate department that deals with two primary responsibilities - bringing new leads in by making outbound calls and managing inbound calls to set sales appointments up with new customers.
Macmillan Cancer Support’s campaign to encourage people to register for its free will-writing service has garnered strong results following a month of marketing to support the initiative.
Want to earn money buying and selling online? Find out the secrets to becoming a successful resaler, no matter the product you sell.
At some point in your marketing career you will be required to write a creative brief - because let’s face it, no one can do it all. 
Preparing for a