TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

American Apparel

“Today’s refreshing anti-gay beating brought to you by Coca-Cola!”

From Chris Kluwe theguardian.com, Tuesday 4 February 2014 The Olympic Games in Sochi begin Friday. Controversy and doubt swirl around these games, this abysmal excuse of “Olympic Spirit” we seem determined to celebrate this year, despite all the hate and stupidity and …

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Video : Q: Who is the hot girl in the American Apparel “Medium Emergency Bag” commercial?

Who is that hot ad girl? Q: Who is the hot girl in the American Apparel “Medium Emergency Bag” commercial? A: Valeria ‘Lera’ Pentelute Lera is a model/dancer, originally from the Ukraine. Watch and enjoy the commercial She is represented …

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Retail : Have you screwed up on Twitter and got a public backlash?

According to a study conducted by digital marketing firm Acquity Group, 45 out of 50 major retailers have active Twitter accounts.Only 29 percent of those retailers that have Twitter accounts actually respond to customer questions and complaints.