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Shaken & Stirred - Influential Brand Profiling and Positioning

babycentre

Disney UK have announced a 12-month partnership with leading pregnancy and parenting website BabyCentre

Disney UK today officially announced a 12-month partnership with leading pregnancy and parenting website BabyCentre to engage pre-natal and first time mums with the beloved Disney’s Winnie the Pooh brand and keep it front of mind at every step of

Disney UK have announced a 12-month partnership with leading pregnancy and parenting website BabyCentre Read More »

BabyCentre Mobile Mum Report / 41% of mums describe their smartphone as their ‘backup brain’

BabyCentre Mobile Mum Report reveals rise of nomophobic mummies Mobile device ownership, usage, reliance and addiction levels all up this year Smartphone and tablet ownership up by 21% and 128% respectively since last year Nearly a quarter of mums feel

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In the UK, nine out of 10 mums (86%) either own or regularly use a laptop / BabyCentre

UK mums lead the world when it comes to smartphone usage 27 November 2012 – The Global Media Mum 2012 Report released today by BabyCentre, the world’s number one pregnancy and parenting brand, shows that UK mums are leading the

In the UK, nine out of 10 mums (86%) either own or regularly use a laptop / BabyCentre Read More »