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In-housing trend is changing the face of digital advertising – new report

In-housing trend is changing the face of digital advertising – new report

by on January 16, 2019

A new report commissioned by advertising platform Bannerflow has revealed a vast sum of European companies are bringing their digital advertising operations in house, creating a shift from the agency focused attitudes prominent over the last decade.

Working in conjunction with @Digiday, Bannerflow surveyed 200 senior marketing decision makers from brands, in-housing agencies and consultancies in Europe.

The survey aimed to discover the biggest triggers, benefits and barriers to in-housing marketing teams.You can download the entire report here –

https://inhouse.bannerflow.com/state-of-inhousing-report-2019/

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Wanna see how you can cut banner ad production time by 95%? Meet us at adtech London – Book a meeting

by on October 4, 2014

Streamline Your Banner Creation With BannerFlow

BannerFlow is the easiest and most streamlined way to build HTML5 display ads that run on all devices, screens and content, affiliate and advertising networks like Facebook™ or Google AdWords™.

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