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Research from InSites Consulting / 90% of consumer conversations about products or services feature at least one brand

New research published by inTV shows that 90% of consumer conversations about products or services feature at least one brand, demonstrating the power of consumers as brand ‘Transmitters’, increasing the value advertisers achieve from their campaigns exponentially through earned media.

Research from InSites Consulting / 90% of consumer conversations about products or services feature at least one brand Read More »

Research : inTV – How to harness the power of conversations

New research published today by inTV shows that 90% of consumer conversations about products or services feature at least one brand, demonstrating the power of consumers as brand ‘Transmitters’, increasing the value advertisers achieve from their campaigns exponentially through earned

Research : inTV – How to harness the power of conversations Read More »