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Problems for Blackberry – UK user base plummets to below 1 million / eMarketer

by on February 25, 2015

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Using live social media feeds to increase brand engagement at events

by on November 3, 2014

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A new platform for digital displays which turns any TV into interactive and real time displays

by on November 3, 2014

Editor - I met Lukas Bacik, Business Development Director UK for Enplug  at the Conversion Conference in London recently. We  had a chat and I was more than impressed with his new platform.  Here is his story...

Enplug, the first large scale-open platform for digital displays which turns any TV into interactive and real time displays is expanding to UK!

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“A great experiment for Facebook – lower risk than developing a phone or an operating system of its own” / Jan Dawson,Ovum

by on April 5, 2013

Facebook today announced a home screen or "launcher" application for Android which will take over the user's phone home screen on an Android device and provide a Facebook-centric experience and way of interacting with the device.

Jan Dawson, chief telecoms analyst at Ovum, has the following initial reaction:

“Any broadening of Facebook's appeal on mobile devices would have to be broad-based, and the Android launcher approach allows it to target a huge installed base of hundreds of millions of Android users, which will be a large chunk of Facebook's total user base of more than a billion people.

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BlackBerry marketing boss blasts media

by on July 25, 2012

The new global marketing boss of BlackBerry today attacked the media for being overly negative about the troubled smartphone brand and insisted the much-delayed launch of its new range, now due in January, will be worth it.

“We need to distinguish between the media perception and the consumer perception,” said Frank Boulben, chief marketing officer of parent company Research In Motion, who pointed out that BlackBerry has 78 million subscribers throughout the world and “that number is still growing”.

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Research from Vox Pops International / The meaning of being over 50?

by on July 24, 2012

This video was produced as part of Vox Pops International ongoing Lifestage Omnibus research.Over 40 interviews were conducted around the UK with the over 50s demographic. YouTube video link

For transcripts and more information, please visit:
http://www.voxpops.com/vpiresearch/over-50s-2012/

Find out moreHave you seen their other recent Video Library videos? [more…]

Women for Women : A study by PruHealth found forty-eight per cent of worker have snapped at a colleague, with 36 per cent shouting at them

by on June 18, 2012

Kate Adams had been working for the same advertising agency for nine years when the recession began to bite.

Round after round of redundancies put her and her remaining colleagues under increasing pressure, and the hours became unbearable

Some days she would get home at 2am and be back at her desk at 7am. The stress soon started to have an effect. ‘I became a different person as soon I walked through the office doors,’ says Kate, 39. [more…]