TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

Blue Sheep

How customer insight has transformed the food delivery industry .. by Iain Lovatt, Blue Sheep

Head into any British takeaway twenty years ago and the closest you’d get to technology would be gambling a few quid on a dusty old fruit machine or playing Toobin’ on the arcade cabinet while you wait for your Beef with […]

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“Your customers reflect your marketing and your marketing reflects your customers” / Iain Lovatt, Blue Sheep and Blue Venn

You get what you get because you do as you do. Your customers reflect your marketing and your marketing reflects your customers I’m not generally one for philosophical maxims but this one strikes a chord and I’ve heard this phrase,

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“The entrepreneurial and inventive reputation of the Irish female” / Iain Lovatt, CEO of Blue Sheep

Women make up a third of company directors in Ireland Iain Lovatt… is the surge in young directors under 35 years of age, which illustrates the entrepreneurial and inventive reputation of the Irish.” “The research offers an unparalleled insight into

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“Irish directors make up 19% of the total number of non-British directors in the UK” / Iain Lovatt, executive chairman at Blue Sheep

Irish ex-pats continue to top the list of non-British UK based company directors, according to new research. Iain Lovatt, executive chairman at Blue Sheep “The research provides a fascinating and valuable insight into how prominent Irish directors are in the UK

“Irish directors make up 19% of the total number of non-British directors in the UK” / Iain Lovatt, executive chairman at Blue Sheep Read More »