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Bruce Daisley

#LiveTrends / Twitter and TOPSHOP democratise fashion in groundbreaking digital out of home campaign

by on February 18, 2015

Twitter and TOPSHOP will showcase emerging fashion trends as they happen live from London Fashion Week in a unique collaboration broadcast across eight Ocean screens in six UK cities.

Listening to the industry and influencers as they Tweet at and around shows, Twitter and TOPSHOP will highlight next season’s trends and communicate them via Ocean’s The Grid network of screens, online and in store. The campaign, created by Twitter UK for TOPSHOP, breaks on February 20 across Ocean’s The Grid network in London, Birmingham, Leeds, Manchester, Liverpool and Glasgow.

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Video for brands – nuggets including Sarah Wood of Unruly and Bruce Daisley from Twitter

by on June 21, 2013

This was  taken from E-consultancy's  future gazing conference, Future of Digital Marketing,

Ben Davis writes ..... Sarah Wood of Unruly, told us that this year’s brand videos have been all about meme-jacking and the ‘trend to offend’.

An interesting point was the increase on 2011’s average brand video length of 2:04 to 2012’s 3:09. Sarah said ‘length of video does not affect shareability but it's interesting that brands are tending to produce more longer-form content and clearly feel more comfortable going beyond the traditional 30 seconds of a traditional ad spot’. [more…]

Twitter, Google, MediaCom, Bima, The Drum to share exclusive announcements and news at ad:tech’s new Headline Theatre

by on August 29, 2012

Twitter, Google, Bima, The Drum magazine, MediaCom and many more will be sharing strategy, announcing exclusive news and presenting solutions to nail-biting dilemmas at the ad:tech London Headline Theatre from 19-20 September 2012 at Kensington Olympia.

Attend for free by registering at

www.ad-techlondon.co.uk. [more…]