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It’s a Supermac victory, but is it all over?

It’s a Supermac victory, but is it all over?

by on February 20, 2019

Gemma Boucher [pictured left] and Fiona McBride, trade mark attorneys at European intellectual property firm, Withers & Rogers LLP write

On 11 January 2019, the European Intellectual Property Office (EUIPO) revoked McDonald’s trade mark for ‘Big Mac’.

This left the way open for Irish fast-food chain, Supermac, to market its offering under its ‘Supermac’ brand name in the UK and EU.

But will this ruling be the end of the matter? .. Fiona McBride -right

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Advertising, Media and Technology … Burger King, Bon App?tit, WhatsApp Business, Super Bowl LIII commercials

Advertising, Media and Technology … Burger King, Bon App?tit, WhatsApp Business, Super Bowl LIII commercials

by on January 25, 2019

Keep up to date with these just released fresh articles .. enjoy. The Burger King video is well worth watching.

I also enjoyed .. The Most Popular Super Bowl Ads of the Past 5 Years

Advertising, Media and Technology ... Burger King, Bon App?tit, WhatsApp Business, Super Bowl LIII commercials

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3 very successful Snapchat promotions … H&M, Burger King, Mondelez / PromoVeritas

by on July 26, 2016

[From PromoVeritas] .The rise of social networks such as Facebook, Twitter and Instagram has revolutionised the way promotions are run. They enable campaigns to be launched quickly, cheaply and easily in just about any country of the world.

Until recently Snapchat, with its reliance on now you see it, now you don’t images, and lack of database facilities, has not been a suitable platform for running promotional campaigns. But with over 200 million users and 1 billion views per day there is a large opportunity that is yet to be tapped!

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This is the Burger King news we've all been waiting for

by on February 19, 2016

This is the Burger King news we've all been waiting for

Posted by The Daily Star on Friday, 19 February 2016

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Burger King’s name change to Fries King is making people hungry and confused

by on October 3, 2013

Between the French Fry Burger and the new Satisfries, Burger King has been really into fries

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FMCG / All about Wrigley, Coca-Cola, Burger King, Luxardo liqueurs

by on May 25, 2013

  • MADE IN CHELSEA STAR FRONTS WRIGLEY’S SUPERSTAR SMILE CAMPAIGN

    Wrigley is launching a new oral care campaign designed to encourage people to ‘unleash their superstar smiles’ by taking a look at their daily oral care habits.

    The Superstar Smile campaign, which is fronted by Made in Chelsea’s Binky Felstead, coincides with National Smile Month (20th May – 20th June) and follows the introduction of new Extra White Bubblemint last month.

    Retailers looking to show their support can pick up a Superstar Smile and Extra White Bubblemint point of sale suite from their local Wrigley representative. (more…)

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