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Cancer Research UK teams up with Hello London to celebrate inspirational Race for Life moments

by on April 24, 2017

Hello London, the media partnership formed by Transport for London (TfL) and Exterion Media, has unveiled Cancer Research UK’s innovative advertising campaign on the Tube network to raise awareness and support for this year’s Race for Life events around the UK.

Over the next two weeks, as part of Race for Life’s ‘This Is Beating Cancer’ advertising campaign, inspirational moments from Race for Life participants gearing up for this year’s events will be shared live on over 140 digital screens across 25 London Underground stations.

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Ocean & British Fashion Council turn London Fashion Week into national celebration

Ocean & British Fashion Council turn London Fashion Week into national celebration

by on February 16, 2016

For the first time in its history, London Fashion Week (LFW) will be screened to more than 35 million people across the country in a new collaboration between the British Fashion Council and Ocean Group.

In a UK media first, exclusive footage from the shows of top designers including Temperley, Ashish and Osman will be screened across 60 Ocean and Signature Outdoor digital out of home sites in Birmingham, Bristol, Edinburgh, Glasgow, Leeds, Liverpool, Manchester and Newcastle a nd on four locations in London including Canary Wharf, Holland Park roundabout, Two Towers West and Westfield London.

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Maxus launches new Maserati, the Ghibli

by on November 17, 2013

London, 15 November 2013 – Maserati, the luxury Italian car marque is launching its new model, Ghibli, in early 2014. The media campaign starts on 16 November, and has been bought and planned by Maxus.

The Ghibli is the first time Maserati has targeted the premium executive market and it is the car marque’s first major UK ATL media campaign in recent  years.

The integrated, cross media campaign includes print, digital and OOH with key placements in titles such as Esquire, GQ, Spectator, The Times and City AM. The outdoor buy includes iconic locations such as Canary Wharf, Hammersmith and the Eastern Motion. The advertising campaign runs until early December.

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