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Shaken & Stirred - Influential Brand Profiling and Positioning

@catherinebecker

VCCP Media insight : “48 hour turn around sees TV ad airing in London, Meridian and Granada ITV region”

Last night, people watching the ad break between the ITV News and Emmerdale in the London, Meridian and Granada ITV region will have seen the Sambucol (an immunity booster used to combat the common cold and part of the Pharmacare

VCCP Media insight : “48 hour turn around sees TV ad airing in London, Meridian and Granada ITV region” Read More »

VCCP Media has bought adconnection in a deal that will treble its annual billings to £50 million

Catherine Becker, current CEO of adconnection becomes CEO of VCCP Media and Nick Baum, MD.  Paul Mead will be the Chairman. Adrian Coleman, one of the founders of the ad agency VCCP, describes it as “reintegration”. Others call it the

VCCP Media has bought adconnection in a deal that will treble its annual billings to £50 million Read More »

Women for Women : Catherine Becker of adconnection talks about ‘contrived endorsements’ on Sky News

Did you catch @catherinebecker on @SkyNews last night? We deliver media solutions right through to point of sale. pic.twitter.com/I0kJpFap8h — adconnection (@adconnectionUK) February 6, 2014

Women for Women : Catherine Becker of adconnection talks about ‘contrived endorsements’ on Sky News Read More »