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Watch : Guess which Hollywood films are recreated in new Jarlsberg cheese campaign

Jarlsberg cheese gives movie fans a whole new take on their favourite films, with three new videos of classic dinner scenes shot from an entirely new angle. Created by Stockholm and Amsterdam-based creative agency, Perfect Fools, this new take puts

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[Watch] Nespresso and Clooney ‘wouldn’t change a thing’ in latest advertising campaign

It has been over ten years since George Clooney first partnered with Nespresso, and today sees the release of their latest collaboration, the most eventful and humorous campaign to date, Change Nothing. Debuting on 25th September 2016 at www.nespresso.com/whatelse, the

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Blunders : Don’t be a rule-breaker when it comes to social media and celebrity endorsements / PromoVeritas

A recent ASA ruling has highlighted the widespread problem of celebrities and bloggers breaking the rules when it comes to promoting brands on social media. Complaints were made concerning a tweet posted about Alpro yoghurt by TV presenter AJ Odudu

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Nicole Kidman stars in Etihad Airways’ ground-breaking new 360-degree virtual reality film

Academy Award-winning actress Nicole Kidman is starring in Etihad Airways’ new 360-degree virtual reality film. The film, titled “Reimagine” was created by The Barbarian Group, a subsidiary of Cheil Worldwide, in partnership with the creative digital production company MediaMonks, and

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M&S promotes Shwopping, its clothes swapping scheme for Oxfam, with new online campaign

M&S has launched a new online campaign for Shwopping, its clothes swapping scheme to raise money for Oxfam, fronted by the organisation’s ambassador Joanna Lumley. The initiative invites customers to leave their old and unwanted clothes by any brand at

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