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The GDPR (General Data Protection Regulation) deadline is 25 May 2018

The GDPR (General Data Protection Regulation) deadline is 25 May 2018

by on January 20, 2018

Following his talk at the Executive Leaders Network on Wednesday 15 November 2017, which outlined the future data journey that businesses will need to follow to become GDPR compliant, Mike Lenard of Tailored Data Solutions has announced that 80% of the businesses he spoke to at the event are not yet ready for the new GDPR regulations.

Presented to over 100 people, the talk by Mike Lenard was one of 20 at the ExecLN-hosted event last month and attracted over 300 people from a wide range of sectors, including CEOs, data protection officers, company secretaries, lawyers, IT and marketing teams and many more.  [more…]

Events : CMOs, CEOs and digital leaders from the world’s top brands tackling the major issues in media, marketing and new technology – Modern Marketing Summits (MMS)

by on May 16, 2016

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Events : ad:tech for brands .. new site is now live / Daniel Brain

by on August 8, 2015

Daniel Brain writes ... The new ad:tech London website is live!

Check it out for details of all the brand/agency/media CEOs, CMOs & digital leaders talking content, data & tech on 13-14 Oct plus a $50k Unilever investment pitch!

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“Embracing technology that improves process, rather than restricting it”

by on October 1, 2014

Daniel Weisbeck, Netbiscuits writes  ..  If you are a CEO or a chief of something reporting into the CEO, then you've probably been hired based on your extensive industry experience. That usually equates to having been there, seen it and bought the t-shirt in many different sizes and colors.

Driving a company vision, strategy and execution is hard work, even harder when the ground underneath you suddenly starts to shift.

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Time to end the embarrassment – the first ever Digital Marketing Show : 150 speakers and 100 exhibitors

by on October 16, 2013

26th-28th of November 2013 the first ever Digital Marketing Show will take place at Excel.  Attendance is free and tickets are available from digitalmarketingshow.co.uk

The Show’s producer, Nick James, talks about his vision to help all marketers understand digital.

When digital marketing was first born many marketers thought that they could safely ignore it and leave it to the techies and a few dot com whizz kids.   Over the years that attitude has become increasingly dangerous.  I believe that the businesses that ignore digital will be dead within five years (with very few exceptions where the market is distorted).   The High Street has already seen many casualties.   The Digital Marketing Show was created to make it far easier for British businesses to understand how they can harness the power of digital marketing.

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Tired of celebrity entrepreneurs? SmallBusinessHeroes.co.uk launches to celebrate the unsung heroes of British small business

by on April 16, 2013

A new blog championing the colourful British small business industry launches today. Smallbusinessheroes.co.uk offers snappy features, reviews, advice on topics directly affecting SMEs and their owners.

The blog’s editor, Heather Baker, comments: “While there are already some great online resources for small businesses, we felt there was a distinct gap in the market for a blog that focuses on the people behind small business – their stories, their gripes, and why they chose to walk the rocky start-up path, to name a few examples. [more…]

AdMonsters events : Act right now to win a free pass to OPS Europe worth £495 / Rising Media

by on April 12, 2013

theMarketingblog are delighted to announce that there is a free pass to OPS Europe up for grabs. It's worth a whopping £495 + vat. Enter before end of play next Tuesday 16 April 2013 to grab this freebie.

All you have to do is use the comments box for this article to tell us the date on which OPS Europe takes place. It's as simple as that and you could well be the lucky winner!

When you win your pass here is what to expect at OPS Europe

OPS, like all AdMonsters events, is centered around the exchange of ideas, experiences, peer-certified best practices, emerging opportunities, and expert led sessions. OPS is about results – tangible, practical, and pragmatic solutions and best practices that can be implemented immediately.

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Are you hustling to get your mobile marketing strategies in place? / Mobile Marketing Live

by on September 9, 2012

With the rapid proliferation of smartphones and other mobile devices, companies contemplating mobile marketing initiatives can no longer afford to sit on the sidelines.

Over the course of  an important two day event Mobile Marketing Live, more than 100 speakers will share the benefit of their experiences in the mobile channel. In the space of one or two days, you could walk away with the knowledge and insight it would otherwise take months or even years to acquire

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