TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

Channel 5

Channel 5 announces My5, a free-to-air TV channel bringing catch up and box sets to broadcast

Channel 5 have announced My5, a free-to-air TV channel set to go live in early August, broadcasting the best content from the breadth of the Channel 5 family. The My5 channel will replace Channel 5+24, taking content from Channel 5’s

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2016: The year of the re-brand … The Premier League, CBBC, Lynx, Channel 5, Uber, The Pony Club, Crossrail, Volkswagen and Oscar

By Amy Jackson, Director of branding agency @UnwrittenC Unwritten Creative Spring has only just arrived, but already 2016 is shaping up to be the year of the re-brand.  It seems after so many recession years of battening down the hatches

2016: The year of the re-brand … The Premier League, CBBC, Lynx, Channel 5, Uber, The Pony Club, Crossrail, Volkswagen and Oscar Read More »

‘Next time label it’ / Brother UK is set to launch its biggest ever marketing campaign

The £2m multi-channel campaign will include advertising across TV, radio, and digital platforms including video-on-demand, alongside channel partner engagement, PR and social media. It introduces the strapline ‘Next time label it’, and illustrates a series of comical mishaps which happen

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adconnection secures sponsorship of American Idol Series 13 & Tallafornia for Cinderella Hair

Leading hair extension brand Cinderella Hair has been announced as the sponsor of two 5* series, American Idol and Tallafornia, in an exclusive deal secured by adconnection. Having also secured sponsorship of 5*’s Celebrity Wedding Planner series 3, the deal

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