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Video : “Just the beginning of the road for CloudSense, our clients, our partners and our employees”

by on September 15, 2014


Monetising content survey / “In the UK 88% polled said that they don’t currently pay for digital media sites” / CloudSense

by on September 13, 2014

Publishers Must Rebuild for Digital to Achieve Commercial Success

The urgent need for media houses to find new, compelling ways to attract subscribers to their online publications and enable other methods of monetising content is highlighted by an extensive new survey of consumer attitudes to online content and apps.

In the UK a total of 88% polled said that they don’t currently pay for digital media sites and apps providing content such as news, fashion, sports and business, even though 45% said that they had accessed online content that day. At the same time only 7% said that they were prepared to subscribe to receive this content. For more information, please visit [more…]

Have a quick coffee and check the latest from Paddy Power, CScreens, Marriott Hotels, The London Kitchen, CloudSense, @Netbiscuits, Relish broadband, adconnection

by on June 11, 2014

All about CScreens, Marriott, The London Kitchen, CloudSense, @Netbiscuits, Relish broadband, adconnection 


Consumer attitude survey suggests advertising must remain at the heart of media

by on June 10, 2014

CloudSense survey shows ads accepted by consumers as part of free media content ‘deal’

An extensive new survey of consumer attitudes to online advertising and content carried out by international cloud technology company, @cloudsense, underlines the continuing need for advertising to sustain the business model of online publications and websites. Overall, 74% of respondents to the survey currently do not pay to access any digital media sites or apps.

Yet 46% (the most popular reply) said that seeing advertising around content was their preferred way of ‘paying for’ access to content, while 28% are happy to view advertising before reaching content, underlining their acceptance of it in the delivery of media.

For more information, please visit [more…]

Facebook ‘Want’ – comment from CloudSense

by on October 10, 2012

Facebook’s proposition – the Want button

The ‘Want’ button is exactly what Facebook needs to convince brands to commit to the concept of F-commerce.


Johnston Press implements

by on September 18, 2012

CloudSense has been chosen to integrate into the business to improve productivity, provide a single customer view and improve the overall customer experience.


Six London businesses named as finalists in the National Business Awards

by on August 14, 2012

Six London-based businesses; Adfonic, Cloudsense, Nails inc, Spencer Ogden, The Bread Factory and Zoopla Property Group; have today been named as finalists in the Santander Small to Medium Sized Business of the Year category of the National Business Awards.

Adfonic is a global mobile advertising marketplace. It enables mobile site publishers and app developers to generate revenue from their sites and apps, and advertisers to run display advertising campaigns to extend their reach and engage with consumers.


Facebook has claimed that the website is the ‘centre’ of marketing activity

by on April 2, 2012

Following the news that Joanna Shields (EMEA vice president and managing director) at Facebook has claimed that the website is the 'centre' of marketing activity due to the positive affect it has on sales and brand preference, please see this comment from Richard Britton, managing director at CloudSense, on the true value that social networks provide to marketers