The Content Marketing Association (CMA) has announced the appointment of Matt Adams, CEO of Havas Media UK and Havas Media International, as its new Chairperson. Adams moved to Havas Media in September this year, from his previous role as UK […]
Movers and Groovers : Matt Adams becomes Content Marketing Association Chairperson Read More »
IAB launches guidelines to provide greater transparency in online ‘advertorials’ Guidelines draw heavily on good practice in print media The Internet Advertising Bureau (IAB UK) has released a set of guidelines to help the marketing industry provide more transparency to
IAB launches guidelines to provide greater transparency in online ‘advertorials’ Read More »
Launch comes off the back of successes with Zurich Municipal, REED and The Children’s Society The Content Marketing Association (CMA),the industry body for the content marketing industry, has today officially launched CMA Advance, a free intermediary service which utilises the
CMA Advance is a service matching brands with content marketing agencies Read More »
Content Marketing Association celebrates record number of new members MEC, One Two Four… …http://t.co/h75sq30Dno … pic.twitter.com/IQk4PDwPjv — Will Corry (@slievemore) October 2, 2014
OPINION: Clare Hill explains why @the_cma is opening up its membership to media agencies http://t.co/5Vz0HCYOkn via @MediaWeek — Braben (@BrabenComms) October 27, 2013
New media agency membership drive reflects content marketing’s growth as a discipline. The Content Marketing Association (CMA), the industry body for the content marketing industry, has announced MediaCom as its first-ever media agency member as part of the organisation’s drive
MediaCom becomes the first media agency member of the Content Marketing Association Read More »
The Content Marketing Association (CMA), the industry body for the content marketing industry, has announced details of its fourth annual International Content Marketing Summit and Awards. Krishnan Guru-Murthy will host a packed agenda at Old Billingsgate in London on Wednesday,
At the CMA’s International Content Marketing Summit Bruce Bay, Chairman & CEO, EnVeritas Group and Geoffray Maugin, VP Global Marketing, Sofitel Luxury Hotels, Arjun Basu, Content Director, Spafax and Jan Rezab, CEO & Co- founder, Socialbakers, outlined the three fundamentals
APA (The Association of Publishing Agencies) has rebranded to become the Content Marketing Association (CMA) in order to better reflect the work of its members and highlight the importance of content in today’s marketing strategies.
