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“Brands and agencies realise the value of capturing, controlling, shaping and amplifying the social content that matters to them” / TINT

by on March 18, 2015

TINT, http://www.tintup.com/ a global technology platform that collects moderates and curates social content from across the world and displays it anywhere, has launched in Europe and will run its regional operations from London.

TINT is trusted by over 45,000 brands worldwide, including Google, CNN, NASDAQ, The England Rugby Team, Nike, Sony, InStyle and Ford, who use the technology to create a social hub of fans, followers and debates and turn it into a powerful tool for building their brand, engaging customers, and inspiring action.

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New site : Sony, Nissan and The Potato Council among the first brands to take advantage of new MSN’s advertising capabilities as the site goes live in the UK

by on October 4, 2014

Microsoft unveils UK launch advertiser brands for all-new MSN

Sony, Nissan and The Potato Council among the first brands to take advantage of new MSN’s advertising capabilities as the site goes live in the UK

Microsoft today announces general availability of the all-new msn.com in the UK, a platform combining the engagement of an app with the reach of the web. As part of the launch, Sony Mobile, Nissan and The Potato Council are taking first position on the new platform that brings new content and functionality experiences to consumers and builds on Microsoft Advertising’s cross-device storytelling capabilities.

http://www.msn.com/en-gb/

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Bango goes live for Firefox Marketplace

by on August 7, 2013

Bango the mobile payment and analytics company, announces that their integration with Mozilla’s Firefox Marketplace is now live.

Bango is providing operator billing and other billing options in the first Firefox OS launch markets, meaning Firefox Marketplace users can choose to charge the cost of digital purchases to their phone bill. [more…]

Big Data : CNN joins forces with Nielsen and Arbitron to create a new viewership measurement

by on March 15, 2013

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Trinity Mirror selects content discovery solution Outbrain as multi-platform partner

by on November 13, 2012

Trinity Mirror has chosen content discovery solution Outbrain as a provider of content recommendations across its portfolio of digital newspaper brands.

Outbrain will be used to increase user engagement via personalised recommendations for all digital platforms including Mirror Online, DailyRecord.co.uk, Wales Online and Liverpool Echo.

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Nike+ FuelBand video viewed over 3.7 million times on Youtube and over 81 thousand times on Vimeo

by on October 17, 2012

We all dream of traveling the world…well filmmaker Casey Neistat did it in 10 days on Nike’s dollar. Nike asked Casey to create a motivational short film for their new slogan #makeitcount and promote their Nike+ FuelBand. Instead of creating the film like Nike asked, Casey took the entire movie budget and traveled around the world with his friend in a matter of 10 days. It’s safe to say, Casey tricked Nike. Or did he?

Watch the video

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Who else wants to win free tickets to OMMA Display and OMMA Mobile?

by on August 17, 2012

Want to win free tickets to two of the most dynamic and informative marketing events of the summer?  Read on!

At OMMA Display (on 17 September), you’ll be able to listen to top names from media agencies, creative agencies, and publishers in onstage panels, keynotes, research presentations and case studies.

Best of all, you’ll be able to broaden your connections and partnerships in display advertising by networking with agencies, brands and other decision makers. [more…]