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Sky Media has partnered with Pure DR

by on February 22, 2018

Sky Media today announces a partnership with Pure DR, the response driven advertising specialist, to enable seamless campaign creation for Sky’s teleshopping clients.

The partnership with Pure DR allows brands to create teleshopping campaigns from start to finish, a one-stop-shop offering creative, distribution, call centre handling and post campaign analysis.

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Viacom International Media Networks launches a new Commercial Innovation group to help advertisers create customised, content-led campaigns

by on May 20, 2015

Viacom International Media Networks (VIMN) is forming a new Commercial Innovation group to help advertisers create customised, content-led campaigns that reach beyond existing online advertising inventory to take better advantage of new digital and social media touch points being generated by its brands, including MTV, Nickelodeon and Comedy Central.

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