TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

Covent Garden

London Fashion Week / “Our brief was to firmly position NIVEA Soft in the fashion territory and encourage people to trial the product” … Jim Carless, Space

Nivea Soft is taking to the streets of London during London Fashion Week (13-17 September) with a sampling and social media campaign led by integrated marketing agency Space. To celebrate the launch of its new limited edition range of NIVEA […]

London Fashion Week / “Our brief was to firmly position NIVEA Soft in the fashion territory and encourage people to trial the product” … Jim Carless, Space Read More »

Restaurant Review : Rules, London WC2 / ‘To eat here is to allow yourself to sink into a velvet-upholstered, wood-panelled fantasy’

Marina O’Loughlin writes…  We all know Rules, don’t we? Languishing there in its handsome Maiden Lane premises since God fell off the bus, serving doughy, doughty Brit food and carafes of claret to its audience of duffers, grandees and wealthy

Restaurant Review : Rules, London WC2 / ‘To eat here is to allow yourself to sink into a velvet-upholstered, wood-panelled fantasy’ Read More »