Marketers Now Have a Single Platform to Collect, Connect and Distribute All Online and Offline Data in Real Time Signal, (www.signal.co) the global leader in real-time, cross-channel marketing technology, today launched a comprehensive data collection interface for its Fuse Platform. […]
Signal Unveils Upgraded Fuse Platform for Cross-Channel Data Collection Read More »
Signal, the global leader in real-time, cross-channel marketing technology, today launched the company’s Global Strategic Consulting Practice. The practice will help enterprise-level companies navigate the complex landscape of cross-channel marketing. “Today’s consumers are always-on across mobile, online and offline environments,”
Lack of a Holistic Customer View Hinders Cross-Channel Measurement, Targeting and Personalization, According to Signal Report London – 25/03/2015 – Marketers overwhelmingly agree that gaining a single view of the customer is vital to improving return on marketing spend and
“The customer journey is now so fragmented that the ability for a marketer to measure their marketing efforts across all channels, whilst providing a seamless customer experience is an increasingly complex discipline, said Neil Joyce, @Signal Signal’s Managing Director EMEA
New Signal #Infographic: Why a single view of the customer is vital for marketers: Read More »
LONDON – February 3rd, 2015 –Signal, the global leader in real-time, cross-channel marketing technology, today announced that digital marketing and technology expert Neil Joyce has joined the company as Managing Director, EMEA, where he will lead Signal’s sales and business
London: January 20, 2015 – In the long-running debate over suite versus best-of-breed solutions, marketers are divided down the middle, according to an independent research study released today. But regardless of how they build their technology “stacks,” marketers say neither
Cross-Channel and Multi-Channel Marketing: One and the Same? CLICKSQUARED TFM&A 2012 Though the terms ‘cross-channel’ and ‘multi-channel’ are often used synonymously, they are not the same thing, and savvy marketers understand the distinction.
