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Customer Experience

QVC’s Eddie Woffinden’s Top Tip for Multichannel Merchandising

by on March 19, 2015

Eddie Woffinden, head of digital merchandising at QVC and one of the key speakers at this year’s Internet Retailing Expo (IRX 2015), gives his exclusive guidance to those retailers looking to improve their merchandising across channels. Read Eddie's Tips

Focus on what the different channels are used for and how your customer uses them. Study the data to see the differences. Don’t just assume an ‘omni-channel’ approach for merchandising your channels and simply put the same message on them all. They are unique devices and understanding that is important.

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10 important reasons why you have to go to … Internet Retailing Expo

by on March 13, 2015

Some of IRX 2015 speakers

The multichannel event of the year is around the corner and we don't want you to miss anything. Find here the 10 reasons why your company can't afford to miss out on the Internet Retailing Expo.


Adobe research with infographic : 44% of companies see customer experience as the number one way to differentiate themselves

by on February 10, 2015

Adobe has release its latest Digital Trends 2015 report, surveying the responses of more than 6,000 mar­ket­ing, and ecom­merce pro­fes­sion­als around the world on their digital marketing predictions for the upcoming year.

The report demonstrates that for 2015, cus­tomer expe­ri­ence has developed as an over­ar­ch­ing dri­ver with 22% of client-side organ­i­sa­tions view­ing this as the most excit­ing oppor­tu­nity, and 78% of com­pa­nies agree­ing that they would be try­ing to dif­fer­en­ti­ate through cus­tomer expe­ri­ence in the year ahead.


News UK invests in innovative technology to strengthen their customer experience – Rapide’s Rant & Rave

by on December 13, 2013

Coventry (PRWEB UK) 14 November 2013 -- News UK, the newspaper publisher and global media services company, has invested in Rapide’s Rant & Rave platform to engage customers and find out what their customers really think of the service...Read On ...


Loyalty Expo Europe to focus on the customer

by on August 14, 2013

From 7th to 8th October 2013 the Loyalty Expo in London, UK, will be providing a voice of the customer-driven, best practice-focused customer engagement and loyalty forum.Web:

Market leaders will be sharing their experiences and insights on customer engagement and retention strategies and trends, and attendees will leave with a much greater understanding of the latest research, technologies and solutions to help their organisations on the customer loyalty journey. [more…]

How customer experience is a key differentiator in driving customer loyalty, enhanced brand reputation and substantial revenue growth

by on July 23, 2013

The key to a healthy brand is…

Personalised & relevant information are the pillars of customer loyalty and brand health.   Guest article by Marchai Bruchey, Chief Customer Officer at

The face of customer engagement has changed. For many years marketers have focused their energies on pushing customers to a destination, in many cases a website, call centre or high-street store. But in this age of the customer, the emphasis has evolved and is more focused on the journey than the destination.

It isn’t just about what journey you want to take the customers on, it is about meeting and adapting with their needs on the way; rather now it’s about engaging with the customer when they want, where they want and how they want. [more…]

News about House of Fraser, Andy Harding, Travel + Leisure, Retail Stores,

by on June 9, 2013

Andy Harding

UK’s House of Fraser Says ‘Find Your Social Influencers & Influence them Positively’

With more than 60 stores across the UK and Ireland, and a more than 150-year history, House of Fraser is a retail outlet that has seen it all. The company…


Internet Retailing Awards 2013 / Honours for innovation, omni-channel, IRIS, customer experience, capability to deliver, international business and global business

by on May 4, 2013


35 million Brits dump their online trolley at the checkout / DPD

by on August 8, 2012

New research from leading parcel company DPD reveals that 73 per cent of Brits have abandoned an online shop because of restricted or expensive delivery options.

Forty per cent of online shoppers complained that they are generally not offered a free delivery option and 37 per cent said retailers annoy them when they limit the delivery options or pre-select expensive options.


Transforming from a multichannel retailer into a crosschannel trader – IRX 2012

by on March 3, 2012

At Internet Retailing Expo (IRX 2012) - John Bovill, commercial director at the Jacques Vert Group, whose brands include PlanetPrecis,Jacques Vert and Windsmoor

Article by [more…]