@Digiday
by Will Corry
on January 16, 2019
A new report commissioned by advertising platform Bannerflow has revealed a vast sum of European companies are bringing their digital advertising operations in house, creating a shift from the agency focused attitudes prominent over the last decade.
Working in conjunction with @Digiday, Bannerflow surveyed 200 senior marketing decision makers from brands, in-housing agencies and consultancies in Europe.
The survey aimed to discover the biggest triggers, benefits and barriers to in-housing marketing teams.You can download the entire report here –
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by Will Corry
on August 11, 2014
New Levi's campaigns looks to inspire generation selfie. http://t.co/gtD2ooTntn pic.twitter.com/tc4BBIbfxh
— Digiday (@Digiday) August 10, 2014
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Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
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