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digital marketing

The importance of digital marketing for the higher education

The importance of digital marketing for the higher education

by on June 25, 2020

Nowadays, when looking for an educational institution to apply to, future students resort to the Internet.

So, it is necessary to use opportunities to advertise educational services digitally.

And it doesn't matter if you want to attract new traffic to the website of the educational institution, or you want to advertise educational services - the approaches and principles are almost identical.

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10 best books on digital marketing

by on May 16, 2020

Think of these as joyrides for shut-in digital marketers.

Right now, unfortunately, you’re probably sheltering-at-home, trying to do as much as you can from your laptop or your phone, sorting out the kids’ online classes, making sure your parents and friends are okay…look, it’s a hard time, but it’s also extra time.

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Why outsource your digital marketing department?

Why outsource your digital marketing department?

by on February 17, 2020

Digital Marketing Revolution has been dominating the world as it comprises numberless features, changing and limitless. A well-planned, competitive and innovative digital marketing plan is the key to success in this era.

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New from Adtrak  : 8 digital marketing trends for 2020

New from Adtrak : 8 digital marketing trends for 2020

by on January 11, 2020

Big word of thanks to Adtrak for this

The world of digital marketing is constantly changing and evolving and 2020 is set to be another exciting year for the digital industry.

Whether you own or work for a digital agency, work with a digital partner or do your own marketing in-house, it is vital to keep on top of current trends and changes. Here, we’ve identified eight digital trends you can’t ignore in 2020. Make sure you’re ready!

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The different types of business consultants you can hire

The different types of business consultants you can hire

by on September 10, 2019

As a small business owner, you might need to professional advise on various issues. Here are the different types of business consultants you can hire.

Every business needs an extra push from time to time. This could be in technology, employee satisfaction, finances, digital marketing, or many other areas.

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Reasons why digital marketing is essential for emerging businesses

Reasons why digital marketing is essential for emerging businesses

by on August 21, 2019

It wasn’t too long ago that you would’ve had to invest a lot of money in TV ads and billboards to promote your brand.

Businesses would spend fortunes to get a few minutes on TV or plaster their logo all over highways. With the advent of the internet, things changed.

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5 reasons to choose a career in digital marketing

5 reasons to choose a career in digital marketing

by on July 31, 2019

Marketing is one of the highest paid professions in every part of the world. You will see skilled professionals earning less than marketers in almost every firm.

Digital marketing is defined as a part of traditional marketing, which utilizes the internet to help a business develop.

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CI Group wins Silver Award with an industry Top 10 position in Best Places to Work

CI Group wins Silver Award with an industry Top 10 position in Best Places to Work

by on June 26, 2019

The CI Group has gained first class recognition as one of the Best Places to Work.

The Group is a fast-growing family of specialist marketing communications agencies whose capabilities have expanded to include data analytics, digital marketing, advertising, promotions and content as well as corporate events.

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CI Group acquires Diginut as it extends its digital marketing capabilities

by on April 10, 2019

The CI Group has continued to expand its digital marketing capabilities by acquiring London based digital agency Diginut.

The CI Group are smart marketing agencies that deliver digital transformation and integrated communications using data and insights to develop strategy and creative that changes behaviours.

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4 functions SMEs can outsource

4 functions SMEs can outsource

by on April 9, 2019

Sustaining an SME is a difficult job — there are many functions to coordinate to ensure continued growth, but with limited resources, many small firms can struggle.

In order to cope with the burden, more businesses are outsourcing and benefits include reducing and controlling operating costs, enabling you to focus on core business areas, and tapping into expertise.

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